Automotive Fleet
MenuMENU
SearchSEARCH

Upfitter Introduces Ram ProMaster Passenger Van

The first Ram ProMaster passenger van will be unveiled Feb. 16 by Chrysler Group at the International LCT Show held at the MGM Grand in Las Vegas.

by Staff
February 5, 2014
Upfitter Introduces Ram ProMaster Passenger Van

Photo courtesy of Meridian.

3 min to read


Photo courtesy of Meridian.

The first Ram ProMaster passenger van will be unveiled Feb. 16 by upfitter Meridian Specialty Vehicles Inc. at the International LCT Show held at the MGM Grand in Las Vegas.

The 15-passenger model, produced by Meridian, a Las Vegas-based mid-size bus and passenger van manufacturer, is built on the one-ton, 159-in.-extended wheelbase model van.

Ad Loading...

The Ram ProMaster van, an upgraded North American version of the popular European Fiat Ducato, recently arrived at U.S. and Canadian Ram dealer lots as a cargo-only van.

Meridian’s passenger conversion is the first of its kind, designed to provide an affordable, comfortable and spacious riding experience for a wide range of commercial passenger van applications.

Meridian will offer several models in different wheelbases, weight ratings, trim levels, and passenger seating configurations. The interior accommodates an additional 18 in. to 30 in. of passenger/cargo space compared to the longest Ford passenger van, three additional seats compared to the largest Mercedes-Benz Sprinter passenger van, a 49-inch by 70-inch side sliding entry door, standard aisle-row configured seating, and an unprecedented best-in-class 74-in. finished interior ceiling height, ensuring ample space that is accessible and comfortable. At 22-inches, the ProMaster passenger van has the lowest entry height floor of any competitor, allowing safe and easy passenger and luggage loading and unloading.

Standard upfit features include rear heat and air conditioning, a durable composite interior paneling system, shoulder-style seatbelts and commercial-grade laminated flooring. The display van also includes optional leatherette seating, backup camera, painted front bumpers and an automatic power entry step. Meridian offers a wide variety of other safety and comfort options to attract the interests of virtually any commercial van operator.

"The Ram ProMaster platform also has the availability of upfitter-friendly features such as front wheel drive, low floor height, tall ceiling, and highly efficient gasoline and diesel engine options," said David Ronsen, president and CEO of Meridian Specialty Vehicles, Inc., in a statement. "The ProMaster is the North American variant of one of the best-selling vans overseas, having sold millions of units worldwide over the last 30 years," he said.

Ad Loading...

Plans call for more than 20 variations of the ProMaster as passenger vans, mobility vans, shuttle buses and paratransit buses to service our limousine, senior care center, hotel shuttle, van rental, airport parking, NEMT, transit, tour bus, church van and even prisoner transport client requirements. "Chrysler's willingness to work with and support its upfitters has been very well received, and if recent months of collaboration and dealer product interest are any indication, our partnership with Chrysler and the ProMaster will be a huge success," Ronsen said.

Meridian will distribute the ProMaster passenger van and other ProMaster-based products exclusively through the Chrysler Ram dealer network and Meridian's commercial bus dealer network.

This article was updated at 7:38 a.m. (PST) on Feb. 14, 2014.

More Operations

A blue Automotive Fleet graphic representing the weekly AF News Recap series.
Operationsby Faith HowellMay 4, 2026

From Waffle House to AI: Fleet Trends You Need to Know

In this AF news recap, host Faith Howell covers how Waffle House stepped up during disaster response and new AI tech on the market.

Read More →
OperationsApril 30, 2026

Fleet Operations in the Age of AI: Navigating Ethical and Legal Challenges

AI is no longer a future concept for fleets—it’s already embedded in the tools, data, and decisions that operators rely on every day. In this episode of the Fleet Forward Podcast, recorded live at Fleet Forward, industry leaders take the conversation beyond hype to examine what responsible AI adoption really looks like in fleet operations.

Read More →
OperationsApril 30, 2026

Factory Installed vs. Aftermarket: Choosing the Right Telematics Path & Managing the Data

As fleets rethink how they capture, manage, and act on vehicle data, telematics is at a major inflection point. In this episode of the Fleet Forward Podcast, we dive deep into one of the most pressing questions facing fleet leaders today: Should you rely on OEM factory-installed connectivity, aftermarket devices, or a hybrid of both?

Read More →
Ad Loading...
OperationsApril 30, 2026

What Real-Time Data Reveals About EV Cost, Performance, and Scalability

Experts from telematics analytics, fleet-as-a-service operations, and national EV benchmarking share how real-time data is reshaping fleet strategy—dispelling assumptions, validating best practices, and exposing costly missteps.

Read More →
OperationsApril 30, 2026

Planning Through Policy Shifts: What Fleets Must Track in 2026

A powerhouse panel featuring experts from the American Automotive Leasing Association, CalSTART, and municipal fleet leadership dives into the realities of navigating shifting emissions rules, regulatory waivers, federal agency actions, the future of the EPA’s endangerment finding, and the push for unified standards. They also examine the impacts of tariffs, autonomous vehicle policy, battery innovation, and the accelerating global EV market.

Read More →
OperationsApril 30, 2026

Managing Market Turbulence with Strategic Fleet Insights

This episode kicks off with a deep dive into the technologies and market forces reshaping today’s fleet landscape. Host Chris Brown is joined by Laolu Adeola (Leke Services), Tyson Jomini (J.D. Power), and Richard Hall (ZappiRide) to break down real-world data, shifting incentives, and practical strategies fleet leaders can use right now.

Read More →
Ad Loading...
Clipboards with flooded cars in background.
Disaster Responseby Chris BrownApril 30, 2026

Adapting Fleet Policy When Disasters Strike

In the middle of natural disasters fleet managers must shift priorities to protect people and assets. What policy items should be loosened, and when should the line be held?

Read More →
OperationsApril 24, 2026

EV Reality Check: How Fleets Are Managing Policy Shifts, Safety, and Scaling Challenges

In this episode, fleet leaders from municipal, university, and private-sector organizations share a candid EV reality check. From infrastructure setbacks and policy whiplash to grant funding, total cost of ownership, and charging resiliency, this conversation dives into what it actually takes to scale electrification in the real world.

Read More →
2019 Automotive Fleet Hall of Fame inductees Joe LaRosa Bob Miesen Bud Morrison Theresa Ragozine portraits
Operationsby StaffApril 21, 2026

Fleet Hall of Fame Honorees Through the Years

A running list of the fleet industry’s most influential leaders, recognized for their lasting impact on commercial fleet management.

Read More →
Ad Loading...
Operationsby Chris BrownApril 20, 2026

2026 Salary Survey: Six-Figure Fleet Manager Salaries Become the Norm

After a decade of lagging compensation, fleet manager pay is climbing. But expanding responsibilities, larger fleets, and growing complexity continue to redefine the role.

Read More →