Automotive Fleet
MenuMENU
SearchSEARCH

Toyota, Subaru to Develop Battery-Electric Platform

Ever since concluding an agreement on business collaboration in 2005, Toyota and Subaru have been deepening their cooperation in various fields, including development, production, and sales.

by Staff
June 10, 2019
Toyota, Subaru to Develop Battery-Electric Platform

Both Subaru and Toyota are required to conduct technological development with a sense of speed across a broader-than-ever spectrum of initiatives. 

Photo via Toyota.

2 min to read


Toyota Motor Corporation and Subaru Corporation have agreed to jointly develop a platform dedicated to battery electric vehicles (BEVs) for midsize and large passenger vehicles and to jointly develop a C-segment-class BEV SUV model for sale under each company's own brand.

Ever since concluding an agreement on business collaboration in 2005, Toyota and Subaru have been deepening their cooperation in various fields, including development, production, and sales. Examples include efforts that led to the start of sales of the jointly developed rear-wheel-drive Toyota 86 and Subaru BRZ in 2012 and the start of sales of Subaru's Crosstrek Hybrid original plug-in hybrid electric vehicle (HEV) in the United States, to which was applied knowledge related to Toyota's HEV technologies.

Ad Loading...

Starting with responses to the new CASE domains of car connectivity, autonomous or assisted driving, new mobility or car-sharing, and electrified powertrains and components, both Subaru and Toyota are required to conduct technological development with a sense of speed across a broader-than-ever spectrum of initiatives. 

In addressing vehicle electrification, due to significant variation in the energy situations of each country or region and in government policies, as well as due to resulting differences in environmental regulations, in the stages of infrastructure preparation, and in market needs for electrified vehicles, efficient and speedy development of appropriate products is a must.

Furthermore, the commercialization of BEVs requires the use of large-capacity batteries, and, along with the popularization of BEVs, demands of a new dimension will be placed on battery supply. In addition, stemming from differences in how cars will be used due to maximum cruising ranges and the state of infrastructure construction, sales methods with a new approach will also be needed. These and other issues present a growing number of challenges related to costs, supply, and ways of selling.

To respond with a sense of speed to the diversifying needs of these markets and to multiple challenges, both Subaru and Toyota believe that it is necessary to pursue a business model that goes beyond convention, crossing over industrial boundaries together with various types of other entities that share their aspirations.

As a first step in this direction, while accelerating productization by bringing together technologies that represent each company's strengths and cooperating where possible, the two companies will jointly develop a BEV-dedicated platform. The platform will be developed in a way that will make it broadly applicable to multiple vehicle types, including C-segment-class and D-segment-class sedans and SUVs, as well as to efficient development of derivative vehicle models.

More Fleet Forward

keynote speaker photo of David Harkey
Fleet Forwardby StaffMay 1, 2026

IIHS Brings Commercial Vehicle Safety Analysis to 2026 Fleet Forward Conference Stage

IIHS President David Harkey will share early findings from new testing of delivery vans, pickups, and work trucks — and what the data means for fleet safety decisions.

Read More →
Image of a fleet manager with fleet on left, data on right of his face.
Fleet Forwardby Chris BrownMay 1, 2026

Fleet Manager or Data Strategist? You’re Both

The job hasn’t changed, but the expectations have. Do you have a plan on how to use AI to thrive?

Read More →
Automotive Fleet awards--fleet visionary, hall of fame, and fleet manager of the year call to nominations.
Fleet Forwardby Faith HowellApril 27, 2026

Nominations Are Open for the 2026 Awards!

The Hall of Fame, Visionary, and Fleet Manager of the Year award nominations are officially live. Don't miss your chance to recognize someone deserving.

Read More →
Ad Loading...
Automotive Fleet Fleet Manager of the Year 1985 winner Jack Lamb
Fleet Forwardby StaffApril 24, 2026

Fleet Manager of the Year Winners Over the Years

The Edward J. Bobit Fleet Manager of the Year award honors commercial fleet managers whose leadership, innovation, and business acumen have advanced the profession.

Read More →
VMS Virtual Fleet Manager graphic showing a central AI chip connected to vehicle data, diagnostics, and system workflows across a fleet management platform.
Fleet Forwardby News/Media ReleaseApril 22, 2026

Vehicle Management Systems Introduces Virtual Fleet Manager

VMS recently launched an AI-first fleet platform that streamlines system design, organizes data, and supports decision-making.

Read More →
Person using stylus on tablet with dashboard charts, illustrating LightMetrics AI system that filters driver safety alerts to reduce false positives for fleet managers.
Fleet Forwardby News/Media ReleaseApril 21, 2026

LightMetrics Launches Cloud AI Layer to Reduce False Driver Safety Alerts

New FP platform filters dashcam alerts before they reach fleet managers, aiming to cut false positives, improve trust, and streamline safety coaching.

Read More →
Ad Loading...
Graphic promoting 2026 nominations for the Automotive Fleet Manager of the Year Award, featuring a badge and a photo of the 2025 winner receiving the honor on stage.
Fleet Forwardby StaffApril 10, 2026

Call for Nominations: 2026 Fleet Manager of the Year Award

Nominations are now open for one of the fleet industry’s most prestigious honors—the Edward J. Bobit Professional Fleet Manager of the Year Award. Recognizing leaders who drive innovation, safety, and measurable impact, this award celebrates the very best in fleet management.

Read More →
AF Weekly News recap thumbnail represents a series.
Fleet Forwardby Faith HowellMarch 13, 2026

Is AI About to Change How Fleets Manage Vehicles? | AF News Recap

In this recap, host Faith Howell covers the top news released at Work Truck Week 2026.

Read More →
A graphic with two women looking at a computer screen represents the celebration of International Women's Day on March 8 for fleet leaders.
Fleet Forwardby Faith HowellMarch 9, 2026

Women in Fleet Reflect on Leadership and Industry Change

Kathryn Schifferle and Lori Olson discuss how technology, mentorship, and collaboration are shaping today’s fleet landscape.

Read More →
Ad Loading...
A woman in a blue shirt and apron stands in an automotive suite with her arms crossed.
Fleet Forwardby News/Media ReleaseMarch 6, 2026

The Hourglass Foundation Debuts New Scholarship Program

The Hourglass Foundation has launched a $60,000 program dedicated to supporting future technicians in the workforce.

Read More →