Toyota Announces 2012-MY MSRP and Price Increases for Corolla and Tundra
TORRANCE, CA – Toyota announced MSRP for the 2012 Corolla and Tundra Regular Cab full-size pickup truck. The company also announced new standard features on these models.


TORRANCE, CA – Toyota announced MSRP for the 2012 Corolla and Tundra Regular Cab full-size pickup truck. The company also announced new standard features on these models.
The automaker said retail pricing for the 2012-MY Corolla will start at $16,130 for the L grade with a five-speed manual transmission and will range up to $18, 820 for the S grade with a four-speed automatic. This is a price increase of 1.2 to 1.8 percent ($220 to $310, depending on the model). Toyota said the price increases for the 2012 Corolla will take effect with the start of production on December 5, 2011.
The Corolla L grade model will have new color-keyed power side mirrors, along with power windows with driver’s auto-down, power door locks, and remote keyless entry. The LE grade adds standard 16-inch wheels and steering wheel audio controls for the 2012 model-year.
The 2012 Corolla LE and S grades will come with a new standard audio system. The head unit combines an AM/FM/CD player (including MP3/WMA playback) and a USB port plus an auxiliary input jack. The system also features Bluetooth hands-free phone capability and audio streaming. Both the LE and S trim levels feature steering wheel audio control switches.

The 2012-MY Tundra’s base MSRP is going up by $720 compared with the previous model year. MSRP will range from $24,435 for the 4.0L V-6 with a five-speed automatic to $29,960 for the long bed 5.7L V-8 with a six speed automatic.
In terms of model-year changes, Toyota added a number of new features for 2012 to the Tundra Regular Cab full-size pickup truck. Those new standard features include 18-inch styled steel wheels, heavy-duty battery (not available on V-6) and starter, windshield wiper de-icer, daytime running lights, front and rear mudguards, and heated power outside mirrors.
More Operations

Fleet Meets: Eric Kilgore
This edition of the Fleet Meets series features one of the industry's best leaders driving multi-market and national operations.
Read More →
Why Reactive Fleet Management Is Becoming Too Expensive to Sustain
Research highlights a growing need for proactive management strategies to address rising costs in fleet operations effectively.
Read More →
What Your Fleet KPIs Aren’t Telling You
Tracking fleet metrics is only useful when the data leads to better decisions. This guide helps fleet leaders assess cost, utilization, and downtime more accurately, identify performance gaps, and prioritize the actions that can improve operational results.
Read More →
Hidden in Plain Sight: Fleet Compliance Risks
Fleet compliance isn't just about having policies — it's about consistently enforcing them. This practical guide reveals six hidden compliance risks common in public sector and shared fleet operations and outlines proven strategies to improve visibility, accountability, and audit readiness
Read More →
Turning Fleet Payment Data into Executive Insights
Does data alone drive results in operations?
Read More →
Automotive Fleet Opens 2026 Personal Use Survey for Commercial Fleet Managers
Commercial and corporate fleet managers are invited to share how their organizations handle company vehicle personal-use policies, charges, and driver eligibility.
Read More →
Gary Van Orden Retires After Nearly Four Decades in Commercial Fleet
From answering customer calls at Ford Motor Company to leading fleet sales across multiple OEMs and a fleet management company, Gary Van Orden's career reflects nearly four decades of leadership in commercial fleet.
Read More →
How Stellantis Plans to Get Ahead of Fleet Downtime
Vehicle acquisition may grab the headlines, but fleet uptime increasingly determines operating success. Darren Bradshaw of Mopar North America gives the details.
Read More →
Hyundai Releases 2027 Commercial Program Incentives
The 2027 Model Year "Fleet Street Incentives" are available to commercial and government fleets.
Read More →
It's All Downhill from Here! Fleet Industry Raises $22,000 for Skilled Trades Scholarships
Work Truck’s Lauren Fletcher and Automotive Fleet’s Chris Brown turned a friendly racing rivalry into $22,000 for automotive technology and skilled trades scholarships.
Read More →

