Mark Peterson to Join Hourglass Management Co.
DENVER - Mark Petersen's responsibilities will focus on generating new business and extending the relationships for all of HMC's family of companies.

Hourglass Management Corp. has appointed Mark Peterson to the position of senior sales executive.

Hourglass Management Corp. has appointed Mark Peterson to the position of senior sales executive.
DENVER - Hourglass Management Corporation (HMC), an industry leader focused on strategic consultation and best practices within the Automotive Remarketing, Financing and Fleet Management markets, is pleased to announce the appointment of Mark Petersen to Senior Sales Executive.
With his extensive background in the fleet and remarketing areas, Mark Petersen's responsibilities will focus on generating new business and extending the relationships for all of HMC's family of companies, which include Flexco Fleet Services (FFS), Innovative Funding Services (IFS), and eFleet Direct.
Chad Shoemaker, President of Hourglass Management Corporation said, "Through his various roles in the fleet industry, Mark has developed a wealth of knowledge and a strong network which includes his peers, past clients, and other industry professionals. More importantly, the experience he brings was built on a foundation of integrity with a strong focus on customer service. We are looking forward to utilizing his skill set based on those principles and values to grow the business of all the companies under the Hourglass umbrella."
Petersen brings 27 years of operations, sales and marketing experience to the team at HMC. Prior to joining HMC, Petersen spent five years with Fleets USA, serving as partner and Vice President of Business Development. His extensive remarketing knowledge comes from both his sales and fleet management background where he spent 12 years as a Corporate Fleet Administrator and Fleet Manager. Working as a Fleet Manager allows Mark to look at various services from that perspective and ensures our remarketing programs truly meet the needs of our clients.
As a member of the NAFA – Fleet Management Association (NAFA) for 27 years, Petersen currently serves at the national level as Vice Chair Affiliate for the Fleet Ed Advisory Board and Affiliate Chair for the Rocky Mountain Chapter. In addition to his positions at NAFA, he is also on the Communications Committee of The Automotive Fleet & Leasing Association (AFLA). He plans to continue his involvement with these organizations.
More Operations

Fleet Has a Talent Pipeline Problem. What Comes Next? | AF News Recap
Where will fleet’s next generation of leaders come from? This week, we’re looking at the industry’s talent pipeline, what certification can add to a fleet career, how to build an award-worthy track record, and the return of Automotive Fleet’s Personal Use Survey.
Read More →
Smith System Launches Driver Risk Management Program
Fleets have more driver data than ever, but identifying risky behavior doesn't necessarily correct it. Smith System's new Driver Risk Management program combines monitoring, training, and follow-up coaching to help fleets connect risk signals with driver intervention.
Read More →
Automotive Fleet Opens 2026 Personal Use Survey for Commercial Fleet Managers
Less than two weeks left! Commercial and corporate fleet managers are invited to share how their organizations handle company vehicle personal-use policies, charges, and driver eligibility.
Read More →
From AI Prompts to AI-Generated Safety Songs | AF News Recap
Can better prompts make AI more useful for fleet managers? This week, we’re breaking down smarter fleet analysis, an AI-assisted experiment that turned safety training into music, and what happened to fuel prices in August.
Read More →
How to Write Better AI Prompts for Fleet Analysis
Include these six elements in your fleet prompts to generate more relevant analysis and accurate answers.
Read More →
Fleet Meets: Eric Kilgore
This edition of the Fleet Meets series features one of the industry's best leaders driving multi-market and national operations.
Read More →
Why Reactive Fleet Management Is Becoming Too Expensive to Sustain
Research highlights a growing need for proactive management strategies to address rising costs in fleet operations effectively.
Read More →
What Your Fleet KPIs Aren’t Telling You
Tracking fleet metrics is only useful when the data leads to better decisions. This guide helps fleet leaders assess cost, utilization, and downtime more accurately, identify performance gaps, and prioritize the actions that can improve operational results.
Read More →
Hidden in Plain Sight: Fleet Compliance Risks
Fleet compliance isn't just about having policies — it's about consistently enforcing them. This practical guide reveals six hidden compliance risks common in public sector and shared fleet operations and outlines proven strategies to improve visibility, accountability, and audit readiness
Read More →
Turning Fleet Payment Data into Executive Insights
Does data alone drive results in operations?
Read More →