Kyle Johnson to Lead U.S. Fleet Sales for BMW
Before entering his new role, Johnson led new vehicle sales in the New Vehicle Sales Department. He has held several positions with BMW since joining the company in 2016.
Kyle Johnson will take on the role as Corporate Sales Manager to achieve BMW Group’s objectives in the corporate sales and corporate fleet channels.
Photo: K. Johnson / Automotive Fleet
Kyle Johnson has been promoted to corporate sales manager of BMW of North America. Johnson assumes the role previously held by Nick Baderschneider, who left BMW in June.
Johnson joined BMW in 2016 and has held several positions since then. In 2019, he joined the Corporate & Special Sales Department as a senior analyst. He later assumed the role of national key account manager of VIP & Specialty Sales, specializing in VIP, Limousine, and Hospitality sales, before moving to the New Vehicle Sales Department as the lead for US business.
In his previous role, Johnson was responsible for sales support program design and cost of retail steering, including monthly programs, annual strategic programs, dealer target setting, and the added value program, while ensuring consistent delivery of objectives.
In his new role, Kyle will be “coming back home” to rejoin the Corporate & Special Sales Department. He will identify, develop, and implement tactical and strategic measures to provide incremental growth and achieve BMW Group’s objectives in the corporate sales and corporate fleet channels.
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