Isuzu Reorganizes Truck Distribution
CERRITOS, CA - To further strengthen its U.S. sales operations, Isuzu Commercial Truck of America Inc. (ICTA) will directly distribute its low cab forward commercial trucks through its network of Isuzu dealers and through GM's network of Chevrolet and GMC medium-duty dealers beginning August 1, 2007.

CERRITOS, CA - To further strengthen its U.S. sales operations, Isuzu Commercial Truck of America Inc. (ICTA) will directly distribute its low cab forward commercial trucks through its network of Isuzu dealers and through GM's network of Chevrolet and GMC medium-duty dealers beginning August 1, 2007.
According to Makoto Kawahara, president of ICTA, “While our joint venture with General Motors was successful in terms of sales growth and market share, our new distribution plan will allow us to better address new products and applications and better serve the needs of our dealers and customers."
In 2001, the distribution of Isuzu-built commercial trucks was assigned to General Motors Corporation, and the sales and marketing for both Isuzu Commercial Trucks and General Motors Medium Duty Trucks has been managed through a joint venture company – General Motors Isuzu Commercial Truck, LLC.
According to Kawahara, this re-organization is part of Isuzu’s worldwide strategy to focus its efforts on its core businesses of commercial trucks and diesel engines. The company plans to increase its sales outside of its Japanese domestic market to more than 300,000 truck sales in the coming years.
Under this new distribution plan, ICTA will distribute its range of class 3-5 low cab forward trucks through its network of 200 Isuzu dealers and through approximately 350 GMC and Chevrolet medium duty dealers throughout the United States. ICTA will also distribute its class 5-7 F-Series cab-over trucks through its Isuzu network.
More Operations

Turning Connected Vehicle Data Into Decisions That Matter
Fleet leaders have more data than ever, but turning that data into clear, actionable decisions remains a challenge. This white paper shows how leading organizations are using connected vehicle data to improve safety, reduce costs, and optimize fleet performance. Learn how to turn insight into action across your fleet.
Read More →
Cameras, Safety and Insurance: From Reactive Claims to Real-time Prevention
Commercial auto remains one of the most challenging and costly lines of coverage for fleet operators and insurers alike. Learn more about how to effectively address these issues from Onur Aksan, Enterprise Business Development Executive, Geotab.
Read More →Are You Tracking Your Fleet's True Total Cost of Ownership?
Bobit Business Media surveyed 190 fleet professionals and found that while most fleets are tracking costs, fragmented systems and data gaps are keeping true TCO visibility out of reach. With rising pressure to control spend in an increasingly volatile environment, the gap between what fleets think they know and what the data actually shows is wider than you might expect. See how your peers are managing costs today and where the industry still has room to improve.
Read More →
Turn Fleet Data Into Smarter Decisions
Fleet leaders have access to more operational data than ever, but disconnected systems and unclear metrics often slow decision-making instead of improving it. This article outlines five practical steps fleets can take to transform fragmented data into actionable insights that improve planning, safety, utilization, and long-term performance.
Read More →
Hybrids: Electrification Without the Challenges
For fleet managers, fuel is one of the biggest line items in the budget — and it's one hybrids can shrink without changing how your people work. Download the eBook to see the numbers, understand the technology, and get a step-by-step guide to making the switch.
Read More →
How NOV Uses Telematics to Improve Fleet Safety Across 160 Locations
James Victory of NOV discusses how the company manages fleet safety, maintenance, and telematics across more than 150 locations supporting oilfield operations throughout the U.S.
Read More →
Fleet Meets: Steven Santostasi
This edition of the Fleet Meets series features Steven Santostasi, the current TSP channel manager for Ford Pro.
Read More →
Why Fleet Managers Are Replacing Departmental Vehicles with Shared Motor Pools
Departmentally assigned vehicles often create hidden costs through underutilization, poor visibility, and increased administrative burden. This white paper explores how shared motor pool strategies help fleets reduce costs, improve accountability, and optimize vehicle utilization.
Read More →Soap Box Derby Challenge: Assembling the Crew
Meet Gabriel, Matthew, and Angel — the team helping bring this soap box derby build to life.
Read More →
BBL Fleet Acquires Velcor Leasing Corporation
BBL Fleet expanded its footprint in the fleet management industry with the acquisition of Velcor Leasing Corporation of Madison through a stock purchase agreement finalized Feb. 27, 2026.
Read More →
