Automotive Fleet
MenuMENU
SearchSEARCH

Ford Announces 2004-Model Year Commercial Fleet Program

Ford Motor Co. has announced its 2004-model year commercial fleet program. The following credits will be consolidated into a single National Fleet Incentive amount and shown on the invoice (beginning July 2003).

June 24, 2003
4 min to read


Ford Motor Co. has announced its 2004-model year commercial fleet program. The following credits will be consolidated into a single National Fleet Incentive amount and shown on the invoice (beginning July 2003). The National Fleet Incentive amount (shown below) will include the following credit where applicable:

Ad Loading...
  • Sable Commercial Fleet Credit (20F)

  • Crown Victoria Commercial Incentive (56S)

  • Fleet Special Account Credit

  • In addition to the National Fleet Incentive, commercial fleet customers are also eligible for early order off-invoice incentives. Orders must be received prior to the receipt date noted below and produced by March 31, 2004 to qualify.

    The early order off-invoice incentive is available on the following vehicles:

    Vehicle

    Early Order Incentive Amount

    Receipt Date Through:

    Sable

    $1,000

    12/31/03

    Taurus

    $500

    12/31/03

    Escape 2/

    $500

    9/30/03

    E-Series (excludes 47M RV Cutaway)

    $500

    12/31/03

    Explorer/Mountaineer

    $500

    12/31/03

    Explorer Sport Trac

    $500

    12/31/03

    Expedition

    $500

    12/31/03

    Freestar /Monterey

    $500

    12/31/03

    F-150 Heritage

    $500

    12/31/03

    F-Series o/8500 GVW (excludes F53 Model)

    $500

    12/31/03

    1/ Commercial Early Order Incentives are not available to Rental and Government customers.
    2/ Due to the short model year, the Early Order Incentive will not carryover onto the 2005 MY Escape. This is for 2004MY only.

    Taurus ABS Fast Start Incentive
    In addition to the National Fleet Incentive and the Early Order Incentive, Taurus LX and SE sedans and SE Wagon models will receive free ABS Brakes, a $534 WSD value. ABS Brakes (option code 552) must be ordered to receive this free option. The Taurus Fast Start Incentive is available to Commercial and Government customers. Orders for Commercial customers must be received by December 31, 2003 and produced by March 31, 2004. Government orders are eligible for this incentive in addition to Government Price Concessions (GPC) for the entire model year and have no production date requirement.

    E-Series Van Commercial Account Program*
    Commercial, Government and Rental E-Series van customers can select ONE of the following options at no-charge:

  • No-Charge Power Group (option codes 43P + 62P), includes Power Windows, Power Locks, and Choice of Power Mirror:
    -54Q Power Mirror (customer required to also order rear glass when ordering 54Q) OR
    -54E Telescopic Trailer Tow Mirror – (customer is NOT required to order rear glass when ordering 54E)
    or

  • No-Charge Racks and Bins Package (option code 31G)
    or

  • No-Charge EconoCargo Package (option code 31B)

  • *Note: These options are not compatible with the Ford Commercial Truck Connection Program's Upfit Reimbursement Program


    2004 MY National Fleet Incentives – Ford, Mercury, Lincoln

    Vehicle Line Ford:

    National Fleet Incentive (56M)

    Ford

    Focus

    $1,000

    Mustang

    $600

    Taurus a/

    $1,700

    Crown Victoria b/

    $1,650

    Thunderbird

    $405

    Mercury:

    Sable a/

    $1,700

    Grand Marquis

    $1,600

    Marauder

    $545

    Mountaineer

    $1,500

    Monterey

    $1,500

    Lincoln:

    LS

    $1,500

    Town Car

    $2,400

    Navigator

    $1,800

    Aviator

    $465

    Ford Trucks: c/

    Escape

    $750

    Explorer Sport Trac

    $1,250

    Explorer

    $1,500

    Expedition

    $1,800

    Excursion

    $1,800

    Freestar

    $1,500

    Ranger

    $1,500

    E-Series d/

    $2,000

    F-150 Heritage

    $1,500

    F-Series (u/ 8500 GVW) (including SuperCrew)

    $500

    F-Series (o/ 8500 GVW) e/

    $1,500

    F-650 / F-750 f/

    $4,200

    a/ Includes an additional $428 WSD Commercial Fleet Credit.
    b/ Includes an additional $546 WSD Commercial Fleet Credit.
    c/ Ford authorized pool accounts cannot order vehicles with a fleet incentive. Ford dealer must apply for fleet incentive on eligible commercial applications following pool account assignment of chassis to Ford dealer. Unit must be reported sold to a valid end-user FIN.
    d/ The E-Series (47M) is not eligible for national fleet incentives.
    e / The F53 Motorhome Stripped Chassis is not eligible for national fleet incentives.
    f/ Completed vehicles purchased from certain body manufacturers (F650/F750) may not be eligible for fleet incentives.
    NOTE: SVT vehicles are not eligible for National Fleet Incentives.

    2004 Model Alternative Fuel Vehicles (AFV) Incentives*

    Model

    Fleet Incentive

    Crown Vic NGV – Standard

    $1,500

    Crown Vic NGV – Extended Range (65T)

    $2,500

    E250/350 Dedicated CNG Vans/Wagons

    $1,500

    E450 CNG Cutaways and Chassis Cabs

    $1,500

    F-150 Bi-Fuel and Dedicated CNG trucks

    $1,500

    F-150 Bi-Fuel LPG trucks

    $1,000

    *AFV Incentives are available in addition to both Commercial Early Order Incentives and National Fleet Incentives.

    2004 Model Volvo Fleet Incentives

    Model

    Fleet Incentive

    S/V40

    $1,500

    S60

    $1,500

    S80

    $1,500

    V70

    $1,500

    C70

    $1,500

    XC70

    $1,500

    XC90

    $0


    2004 Model Mazda Fleet Incentives


    Model

    Fleet Incentive

    Fast Start a/

    Total

    Mazda3

    $500

    $600

    $1,100

    Mazda6

    $1,000

    $600

    $1,600

    MPV

    $2,000

    $600

    $2,600

    Miata

    $1,700

    $0

    $1,700

    Tribute

    $750

    $600

    $1,350

    Truck

    $1550

    $0

    $1,550

    Long Distant Courtesy
    Delivery Fee

    $250

    $0

    $250

    a/ Mazda Fast Start deadline is 9/30/03 for Tribute, all other applicable vehicles are 12/31/03.


Topics:Operations

More Operations

Automotive Fleet News Recap thumbnail featuring a woman in a blue sleeveless top looking toward the headline, “90% Use Telematics. Are Fleets Getting Safer?” against a dark blue background with bold red accents.
Operations•by Faith Howell•November 6, 2026

90% Use Telematics. Are Fleets Getting Safer? | AF News Recap

This week, we're breaking down which industries have the highest rates, how Jamie McKay manages 2,400 vehicles, what's happening with the 2027 fleet awards, and why software-defined vehicles could introduce new costs.

Read More →
Collage of FFC2026 roundtables
Operations•by Chris Brown•November 5, 2026

What's Best Handled by an FMC, and What's Better Done Directly?

Fleet managers continue to rely on FMCs for essential services but are taking a closer look at where working directly with suppliers can improve efficiency and responsiveness.

Read More →
Erin Gilchrist, inaugural Mike Antich Spirit of Fleet Award winner, featured in Automotive Fleet's Fleet Meets series, wearing a charcoal blazer against a white background.
Operations•by Faith Howell•November 5, 2026

Fleet Meets: Erin Gilchrist

Meet Erin Gilchrist, the inaugural Mike Antich Spirit of Fleet Award winner, as she shares insights on leadership, mentorship, the power of industry connections, and why people remain at the heart of fleet's future.

Read More →
Ad Loading...
Automotive Fleet video thumbnail featuring Jamie McKay alongside a male interviewer, with the headline “Jamie McKay Gives Fleet a Voice With Her Company’s Leadership” against a blue and black background.
Operations•by Chris Brown•November 4, 2026

How 2026 Fleet Visionary Jamie McKay Manages 2,400 Vehicles Across 37 States

How do you keep 2,400 vehicles running across 37 states? Fleet Visionary Award winner Jamie McKay shares how collaboration, flexibility, and a few simple strategies help her tackle fleet management challenges at Aptive Pest Control.

Read More →
Fleet operating costs for 2026 over image of a service center
Operations•by Chris Brown•November 1, 2026

Managing Fleet Costs in an Era of Permanent Volatility

Fleet operating costs have risen more than 20% since 2020, raising a key question: When does extending a vehicle's service life stop making financial sense?

Read More →
An Automotive Fleet podcast thumbnail
Operations•October 29, 2026

The Next Evolution of Fleet Management: Autonomous Operations

This opening keynote session at the Fleet Forward Conference highlights the future of autonomous driving for fleets.

Read More →
Ad Loading...
A picture of a transparent catalytic converter with blue text and the Automotive Fleet logo on the top.
Operations•October 29, 2026

How to Reduce the Total Cost of Risk From Catalytic Converter Theft

A stolen catalytic converter can cost fleets far more in downtime and lost productivity than in repairs. A total-cost-of-risk approach can help fleet managers quantify their exposure and prioritize theft prevention.

Read More →
AF news recap thumbnail
Operations•by Faith Howell•October 26, 2026

Personal-Use Charges Rise as Vehicle Values Fall | AF News Recap

Personal-use charges are climbing, wholesale used-vehicle values are declining, and commercial fleet sales growth is slowing. This week, we're breaking down the latest fleet data, plus how Element Fleet Management is helping Waymo prepare for its first Canadian robotaxi market.

Read More →
A transparent blue background of a hand stamping a paper is the background of text that says "What about fleet policy exceptions?" with the Automotive Fleet logo in the bottom right corner.
Operations•by Faith Howell•October 20, 2026

Here's When You Should Make an Exception to Fleet Policy

Fleet policies are designed to create consistency, but not every driver or situation fits neatly within standard rules.

Read More →
Ad Loading...
A hand writing on an ipad with a transparent AI graphic over it
Operations•October 20, 2026

AI-Native or AI-Acquired: What Should Fleet Managers Look for in an AI Platform?

Six questions can help fleet managers look beyond AI marketing claims to evaluate integration, data access, and real-world operational performance.

Read More →