Compact Van Segment Grows 28 Percent
Ford's Transit Connect paced a 28 percent increase in sales of compact vans in 2014 in a segment that saw the introduction of one new model with a second model debuting in early 2015.

Photo of 2015 Transit Connect courtesy of Ford.

Photo of 2015 Transit Connect courtesy of Ford.
Ford's Transit Connect paced a 28 percent increase in sales of compact vans in 2014 in a segment that saw the introduction of one new model with a second model debuting in early 2015.
Total sales in the category came in at 68,436 for the full year with the Transit Connect accounting for about 63 percent or 43,210 units, according to data provide by the automakers. Nissan's NV200, the Ram C/V Tradesman, and the 2015 Chevrolet City Express followed Ford's vehicle.
In 2013, manufacturers sold 53,222 compact vans.
"Ford identified an unserved market segment in 2009 (and has owned it since then with Transit Connect), and now the segment is growing as other OEMs enter the market," said Kristen Simpson, a Ford spokeswoman. "Our Transit Connect sales have increased every year since introduction."
In late 2014, General Motors began selling its City Express, which is based on the NV200. Early reports from initial fleet customers purchasing the vehicle have been positive, according to Ed Peper, U.S. vice president for GM Fleet & Commercial.
"We are hearing directly from our small business customers that the City Express is helping them deliver a better product and service to their customers," Peper said. "The cargo space and fuel economy are the driving forces behind these purchases, and we are excited to share more soon about what our customers are doing with this vehicle."
Ram Truck has announced it will discontinue the C/V Tradesman in 2015. The Ram ProMaster City will replace that vehicle when it arrives at dealers early this year.
Ram Truck expects strong growth in the segment in 2015 with the addition of the ProMaster City, said Dave Sowers, head of Ram commercial vehicle marketing. Compact vans offer a compelling proposition to fleets looking to downsize from a full-size van, Sowers added.
"The price of entry to this segment is efficiency," Sowers said. "That efficiency comes in the form of fuel economy and cost of ownership. These vehicles are primarily used in urban environments, so turning radius is important. Those features are going to be driving the growth."
The new compact vans arrive alongside their new or redesigned European-sourced big brothers, which include the Ford Transit, Ram ProMaster and Mercedes Sprinter. The full-size van market is undergoing its own transformation toward European-sourced commercial vans, and Mercedes-Benz has announced plans to bring its Vito mid-size van to the U.S. market.
By Paul Clinton
More Operations

How 2026 Fleet Visionary Jamie McKay Manages 2,400 Vehicles Across 37 States
How do you keep 2,400 vehicles running across 37 states? Fleet Visionary Award winner Jamie McKay shares how collaboration, flexibility, and a few simple strategies help her tackle fleet management challenges at Aptive Pest Control.
Read More →
Managing Fleet Costs in an Era of Permanent Volatility
Fleet operating costs have risen more than 20% since 2020, raising a key question: When does extending a vehicle's service life stop making financial sense?
Read More →
The Next Evolution of Fleet Management: Autonomous Operations
This opening keynote session at the Fleet Forward Conference highlights the future of autonomous driving for fleets.
Read More →
How to Reduce the Total Cost of Risk From Catalytic Converter Theft
A stolen catalytic converter can cost fleets far more in downtime and lost productivity than in repairs. A total-cost-of-risk approach can help fleet managers quantify their exposure and prioritize theft prevention.
Read More →
Personal-Use Charges Rise as Vehicle Values Fall | AF News Recap
Personal-use charges are climbing, wholesale used-vehicle values are declining, and commercial fleet sales growth is slowing. This week, we're breaking down the latest fleet data, plus how Element Fleet Management is helping Waymo prepare for its first Canadian robotaxi market.
Read More →
Here's When You Should Make an Exception to Fleet Policy
Fleet policies are designed to create consistency, but not every driver or situation fits neatly within standard rules.
Read More →
AI-Native or AI-Acquired: What Should Fleet Managers Look for in an AI Platform?
Six questions can help fleet managers look beyond AI marketing claims to evaluate integration, data access, and real-world operational performance.
Read More →
A buyer's guide to fleet management software in 2027
Buying fleet management software in 2027 means looking beyond features and price. As fleet operations, technology and expectations evolve, this guide explores what today’s fleet professionals should consider when choosing a system that can deliver value now and adapt to what comes next.
Read More →
What Will Shape the Next Era of Fleet Management?
EVs, AI, and autonomous vehicles are reshaping fleet management. Discover what’s ahead—and how fleet leaders can prepare for the next era.
Read More →
How Fleets Can Recruit and Train Veterans for Technician Roles
Here's how the technician shortage has affected uptime for fleets, and what to do about it.
Read More →
