Get Outside: 2023 Ford Transit Trail Van Unveiled
Commercial Insurance for Ford Pro Customers
Ford Credit is working with Pie Insurance to launch Ford Pro Insure. The insurance will be available for commercial customers to help lower total cost of ownership.

Ford Pro Insure will cover commercial vehicles purchased through Ford Pro and other channels.
Photo: Work Truck/Ford Motor
Expanding the products and services offered by Ford Pro to commercial customers, Ford Credit announced plans to launch Ford Pro Insure, a new commercial auto insurance product powered by Pie Insurance.
“Ford Pro customers have come to expect a complete set of products and services that ensure their fleets are the most efficient and productive business tools they can be,” said Jim Drotman, Ford Pro FinSimple executive vice president overseeing commercial financing and insurance. “Insuring their vehicles through Ford Pro Insure will be an important part of that seamless experience that helps many business customers lower their total cost of fleet ownership.”
Ford Pro Insure will cover commercial vehicles purchased through Ford Pro and other channels. It will be provided through Ford Credit’s rated insurance subsidiary and is expected to begin rolling out in the first half of 2023.
Delivering Insurance to Commercial Fleets
The insurance team of Ford Pro FinSimple, Ford Credit’s commercial financing unit, is working with Pie Insurance. Pie, an insurtech specializing in commercial insurance for small businesses, will provide distribution, underwriting, servicing, and claims.
“We are focused on developing capabilities in key areas that are important to commercial customers. Insurance is critical for business,” Drotman said. “We believe leveraging Pie’s experience in commercial insurance technology in delivering Ford Pro Insure will help us bring a seamless financing and insurance option to businesses quickly, all under one roof.”
“Since our founding in 2017, Pie’s mission has been to empower small businesses to thrive by making commercial insurance affordable and as easy as pie,” said Dax Craig, co-founder and president of Pie. “We’re excited to grow our efforts to support small businesses with this expansion of our work into commercial auto coverage by working with the Ford Pro FinSimple team to bring Ford Pro Insure to the market.”
More details about Ford Pro Insure will be available closer to launch.
Ford Pro had a busy 2022, including the launch of Ford Pro Fleet Management Software, the suite’s flagship product, which was added to the Ford Pro Intelligence suite of fleet management solutions.
Originally posted on Work Truck Online
More Operations

Managing Fleet Costs in an Era of Permanent Volatility
Fleet operating costs have risen more than 20% since 2020, raising a key question: When does extending a vehicle's service life stop making financial sense?
Read More →
The Next Evolution of Fleet Management: Autonomous Operations
This opening keynote session at the Fleet Forward Conference highlights the future of autonomous driving for fleets.
Read More →
How to Reduce the Total Cost of Risk From Catalytic Converter Theft
A stolen catalytic converter can cost fleets far more in downtime and lost productivity than in repairs. A total-cost-of-risk approach can help fleet managers quantify their exposure and prioritize theft prevention.
Read More →
Personal-Use Charges Rise as Vehicle Values Fall | AF News Recap
Personal-use charges are climbing, wholesale used-vehicle values are declining, and commercial fleet sales growth is slowing. This week, we're breaking down the latest fleet data, plus how Element Fleet Management is helping Waymo prepare for its first Canadian robotaxi market.
Read More →
Here's When You Should Make an Exception to Fleet Policy
Fleet policies are designed to create consistency, but not every driver or situation fits neatly within standard rules.
Read More →
AI-Native or AI-Acquired: What Should Fleet Managers Look for in an AI Platform?
Six questions can help fleet managers look beyond AI marketing claims to evaluate integration, data access, and real-world operational performance.
Read More →
A buyer's guide to fleet management software in 2027
Buying fleet management software in 2027 means looking beyond features and price. As fleet operations, technology and expectations evolve, this guide explores what today’s fleet professionals should consider when choosing a system that can deliver value now and adapt to what comes next.
Read More →
What Will Shape the Next Era of Fleet Management?
EVs, AI, and autonomous vehicles are reshaping fleet management. Discover what’s ahead—and how fleet leaders can prepare for the next era.
Read More →
How Fleets Can Recruit and Train Veterans for Technician Roles
Here's how the technician shortage has affected uptime for fleets, and what to do about it.
Read More →
Avis Budget Group Deploys Neology Toll Management Technology Across Major Brands
Neology’s neoFleet platform will manage toll transactions and toll-authority operations for vehicles across Avis, Budget, Payless, Budget Truck and Zipcar.
Read More →
