Chevrolet Unveils Cargo-Oriented Special Edition Colorado
Chevrolet introduced its special edition 2015 Colorado pickup with accessories from the GearOn equipment catalog designed to add special equipment for securing larger cargo.

Photo courtesy of Chevrolet

Photo courtesy of Chevrolet
Chevrolet introduced its special edition 2015 Colorado pickup with accessories from the GearOn equipment catalog designed to add special equipment for securing larger cargo.
Some of the special features found on the mid-size pickup include adjustable bed dividers, tie-down rings, and a set of bars that turns the bed into a double-decker and will hold everything from bikes to kayakes.
The package is offered on LT models in both extended and crew cab configurations, and either long or short cargo beds.
The GearOn Edition goes on sale this spring in the U.S. for at a starting price of $31,250, including the destination charge.
The vehicle is aimed towards customers who have interests in a wide range of outdoor activities.
It makes its public debut Feb. 13-22 at the Chicago Auto Show.
Chevrolet’s 2015 Colorado is the automakers re-entry into the popular segment. The North American Colorado will weigh 900 pounds less than the global version of the vehicle.
More Operations

Fleet Has a Talent Pipeline Problem. What Comes Next? | AF News Recap
Where will fleet’s next generation of leaders come from? This week, we’re looking at the industry’s talent pipeline, what certification can add to a fleet career, how to build an award-worthy track record, and the return of Automotive Fleet’s Personal Use Survey.
Read More →
Smith System Launches Driver Risk Management Program
Fleets have more driver data than ever, but identifying risky behavior doesn't necessarily correct it. Smith System's new Driver Risk Management program combines monitoring, training, and follow-up coaching to help fleets connect risk signals with driver intervention.
Read More →
Automotive Fleet Opens 2026 Personal Use Survey for Commercial Fleet Managers
Less than two weeks left! Commercial and corporate fleet managers are invited to share how their organizations handle company vehicle personal-use policies, charges, and driver eligibility.
Read More →
From AI Prompts to AI-Generated Safety Songs | AF News Recap
Can better prompts make AI more useful for fleet managers? This week, we’re breaking down smarter fleet analysis, an AI-assisted experiment that turned safety training into music, and what happened to fuel prices in August.
Read More →
How to Write Better AI Prompts for Fleet Analysis
Include these six elements in your fleet prompts to generate more relevant analysis and accurate answers.
Read More →
Fleet Meets: Eric Kilgore
This edition of the Fleet Meets series features one of the industry's best leaders driving multi-market and national operations.
Read More →
Why Reactive Fleet Management Is Becoming Too Expensive to Sustain
Research highlights a growing need for proactive management strategies to address rising costs in fleet operations effectively.
Read More →
What Your Fleet KPIs Aren’t Telling You
Tracking fleet metrics is only useful when the data leads to better decisions. This guide helps fleet leaders assess cost, utilization, and downtime more accurately, identify performance gaps, and prioritize the actions that can improve operational results.
Read More →
Hidden in Plain Sight: Fleet Compliance Risks
Fleet compliance isn't just about having policies — it's about consistently enforcing them. This practical guide reveals six hidden compliance risks common in public sector and shared fleet operations and outlines proven strategies to improve visibility, accountability, and audit readiness
Read More →
Turning Fleet Payment Data into Executive Insights
Does data alone drive results in operations?
Read More →