Related: Cadillac Introduces $1,500 a Month Subscription Service
Cadillac Expands Book Subscription Service
Cadillac has rolled out its Book vehicle subscription service in Los Angeles and Dallas, after introducing it in New York City in January.
by Staff
November 13, 2017
Photo courtesy of Cadillac.
1 min to read
Photo courtesy of Cadillac.
Cadillac has rolled out its Book vehicle subscription service in Los Angeles and Dallas, after introducing it in New York City in January.
For a monthly fee of $1,800, subscribers can drive a variety of Cadillac vehicles without a long-term commitment. The on-demand service allows subscribers to book vehicles using a smartphone app. Cadillac also charges a one-time $500 initiation fee.
Users can exchange their Cadillac up to 18 times per year using a concierge service at a location they choose. Maintenance, insurance, and detailing are all covered.
Cadillac has also launched the service in Munich, Germany, and plans to offer it in several other global markets.
U.S. subscribers have access to the CTS-V, ATS-V, CT6, CT6 Plug-In, XT5, Escalade, and Escalade ESV. Munich members have access to the XT5, CT6, Escalade, ATS-V, and CTS-V. The 2018 CT6 models are equipped with Super Cruise, a hands-free driving system for the freeway. The models are either from the 2017 or 2018 model year and are Platinum and Premium Luxury trims.
More Operations
Fleet Has a Talent Pipeline Problem. What Comes Next? | AF News Recap
Where will fleet’s next generation of leaders come from? This week, we’re looking at the industry’s talent pipeline, what certification can add to a fleet career, how to build an award-worthy track record, and the return of Automotive Fleet’s Personal Use Survey.
Read More →
Smith System Launches Driver Risk Management Program
Fleets have more driver data than ever, but identifying risky behavior doesn't necessarily correct it. Smith System's new Driver Risk Management program combines monitoring, training, and follow-up coaching to help fleets connect risk signals with driver intervention.
Read More →
Automotive Fleet Opens 2026 Personal Use Survey for Commercial Fleet Managers
Less than two weeks left! Commercial and corporate fleet managers are invited to share how their organizations handle company vehicle personal-use policies, charges, and driver eligibility.
Read More →
From AI Prompts to AI-Generated Safety Songs | AF News Recap
Can better prompts make AI more useful for fleet managers? This week, we’re breaking down smarter fleet analysis, an AI-assisted experiment that turned safety training into music, and what happened to fuel prices in August.
Read More →
How to Write Better AI Prompts for Fleet Analysis
Include these six elements in your fleet prompts to generate more relevant analysis and accurate answers.
Read More →
Fleet Meets: Eric Kilgore
This edition of the Fleet Meets series features one of the industry's best leaders driving multi-market and national operations.
Read More →
Why Reactive Fleet Management Is Becoming Too Expensive to Sustain
Research highlights a growing need for proactive management strategies to address rising costs in fleet operations effectively.
Read More →
Sponsored•August 12, 2026
What Your Fleet KPIs Aren’t Telling You
Tracking fleet metrics is only useful when the data leads to better decisions. This guide helps fleet leaders assess cost, utilization, and downtime more accurately, identify performance gaps, and prioritize the actions that can improve operational results.
Read More →
Sponsored•August 7, 2026
Hidden in Plain Sight: Fleet Compliance Risks
Fleet compliance isn't just about having policies — it's about consistently enforcing them. This practical guide reveals six hidden compliance risks common in public sector and shared fleet operations and outlines proven strategies to improve visibility, accountability, and audit readiness
Read More →
Turning Fleet Payment Data into Executive Insights
Does data alone drive results in operations?
Read More →