Bobit Business Media Acquires ATA's Truck Fleet Management
Bobit Business Media has acquired the Truck Fleet Management media properties from the American Trucking Associations (ATA) in a deal that closed Nov. 5.
by Staff
November 5, 2014
2 min to read
Bobit Business Media has acquired the Truck Fleet Management media properties from the American Trucking Associations (ATA) in a deal that closed Nov. 5.
"We're excited to add the Truck Fleet Management audience to Bobit's stable of over 250,000 fleets receiving our magazines, using our online sites and attending our trade shows and conferences," said Sherb Brown, Bobit vice president and group publisher. "American Trucking Associations have done a great job serving this market segment over the years and we look forward to continuing that tradition."
Ad Loading...
In the deal, Bobit Business Media acquired a print magazine, Web site, enewsletter, and list of subscribers. Bobit will cease publication of the print magazine, and readers will have the opportunity to subscribe to several of Bobit's related brands. Terms of the deal were not disclosed.
The move solidifies Bobit's position at the leading global fleet publisher with brands such as Heavy Duty Trucking, Work Truck Magazine, Automotive Fleet and associated Web sites, events, and databases, Brown said.
The ATA is shifting its focus to the Transport Topics brand that includes a weekly publication, iTECH and Equipment & Maintenance supplements, Web sites, and other digital projects, said Jeff Mason, ATA's executive vice president.
"As ATA moves forward with our new strategic plan, we are focusing our efforts on what we believe are our core businesses," Mason said. "We are very happy that we were able to find a home for TFM in Bobit that appears to be a perfect fit for their audiences."
AI is no longer a future concept for fleets—it’s already embedded in the tools, data, and decisions that operators rely on every day. In this episode of the Fleet Forward Podcast, recorded live at Fleet Forward, industry leaders take the conversation beyond hype to examine what responsible AI adoption really looks like in fleet operations.
As fleets rethink how they capture, manage, and act on vehicle data, telematics is at a major inflection point. In this episode of the Fleet Forward Podcast, we dive deep into one of the most pressing questions facing fleet leaders today: Should you rely on OEM factory-installed connectivity, aftermarket devices, or a hybrid of both?
Experts from telematics analytics, fleet-as-a-service operations, and national EV benchmarking share how real-time data is reshaping fleet strategy—dispelling assumptions, validating best practices, and exposing costly missteps.
A powerhouse panel featuring experts from the American Automotive Leasing Association, CalSTART, and municipal fleet leadership dives into the realities of navigating shifting emissions rules, regulatory waivers, federal agency actions, the future of the EPA’s endangerment finding, and the push for unified standards. They also examine the impacts of tariffs, autonomous vehicle policy, battery innovation, and the accelerating global EV market.
This episode kicks off with a deep dive into the technologies and market forces reshaping today’s fleet landscape. Host Chris Brown is joined by Laolu Adeola (Leke Services), Tyson Jomini (J.D. Power), and Richard Hall (ZappiRide) to break down real-world data, shifting incentives, and practical strategies fleet leaders can use right now.
In the middle of natural disasters fleet managers must shift priorities to protect people and assets. What policy items should be loosened, and when should the line be held?
In this episode, fleet leaders from municipal, university, and private-sector organizations share a candid EV reality check. From infrastructure setbacks and policy whiplash to grant funding, total cost of ownership, and charging resiliency, this conversation dives into what it actually takes to scale electrification in the real world.
After a decade of lagging compensation, fleet manager pay is climbing. But expanding responsibilities, larger fleets, and growing complexity continue to redefine the role.
