Faces of Fleet: Za Farley - Diversifying Fleet with Black Fleet Network
Black Fleet Network Names Peer Advisory Committee
Several familiar names in fleet management are a part of the Black Fleet Network inaugural Peer Advisory Committee, which will focus on fostering a more inclusive, dynamic, and innovative industry.

The Black Fleet Network Inaugural Peer Advisory Committee consists of 10 fleet professionals aiming to help increase awareness of and diversity in this fantastic industry.
Photo: Black Fleet Network
Black Fleet Network (BFN), a unique non-profit with leadership commited to growth in the commercial vehicle industry, introduce its inaugural Peer Advisory Committee (PAC).
Comprising a group of highly accomplished and award-winning fleet professionals, BFN noted the committee is set to revolutionize leadership development - with a distinct focus on diversity and excellence. The PAC's role is pivotal, as it exists to steer the direction of all industry-related education that BFN provides.
These accomplished professionals are uniquely qualified to advise on learnings directly aligned with the spectrum of fleet management responsibilities. Their perspective, rooted in their experiences as Black leaders in the industry, allows them to define best practices for empathetically training the next generation of diverse men and women.
According to the organization, BFN’s Peer Advisory Committee is not just shaping the future of fleet management but also fostering a more inclusive, dynamic, and innovative industry. This committee brings together a diverse range of talents, perspectives, and experiences that will equip and empower the leaders of tomorrow’s commercial automotive industry.
The inaugural PAC is an ensemble of industry leaders with decades of aggregated experience and includes:
LaVa Darby: Owner | Darby Enterprise Global Solutions
April Dents: Account Manager, Fleet & Truck MSO | PPG
Lora Dunton: Co-Owner & CEO | J3 Management Group
Tim Fitzgerald: Fleet Administrator | DC Government
Ladda Love Hawkins: Owner | My Own Lane Consultants
Samuel Hunter: Head of Sales | Driveroo
Alrik Lunsford: Extension Specialist - Clean Transportation | North Carolina Clean Energy Technology Center
Bill Pugh: Owner | Smart Connections Consulting
Cedric Roberts: Fleet Director | City of Birmingham
Al Curtis, Fleet Services Director for Cobb County (Georgia) Government, will serve as the Peer Advisory Chairman on BFN's Board of Directors.
As BFN takes this significant step forward, they invite all stakeholders across the fleet and commercial vehicle landscape to join hands and embrace the future. The PAC is a testament to BFN’s commitment to making a difference and driving diversity in an industry where change is long overdue.
More Operations

How Fleets Can Recruit and Train Veterans for Technician Roles
Here's how the technician shortage has affected uptime for fleets, and what to do about it.
Read More →
Avis Budget Group Deploys Neology Toll Management Technology Across Major Brands
Neology’s neoFleet platform will manage toll transactions and toll-authority operations for vehicles across Avis, Budget, Payless, Budget Truck and Zipcar.
Read More →
Fleet Personal-Use Charges Edge Higher in 2026
Nearly eight in 10 surveyed fleets allow personal use of company vehicles, while just over half of respondents report charging employees for the privilege.
Read More →
The Future of Fleet + What’s Changing Right Now | AF News Recap
Could developments overseas offer a preview of what’s coming for U.S. fleets? This week, we’re looking at the future of AI, autonomy, and electrification, plus Ford Pro’s new certified pre-owned program, smarter vehicle offboarding, and a new way for fleets to manage toll expenses.
Read More →
How to Handle Vehicle Offboarding
What do fleet managers need to do when a driver leaves?
Read More →
Fleet Manager’s Ultimate Playbook: Navigating the New Standard in OEM Connectivity
Rising operating costs, driver safety concerns, and unplanned downtime are putting unprecedented pressure on modern fleets. Discover how fleet managers use embedded OEM connectivity and real-time vehicle data to cut TCO, prevent downtime, and protect drivers without aftermarket telematics hardware.
Read More →
U.S. Bank Adds Verra Mobility Toll Management to Voyager Fleet Platform
The integration allows U.S. Bank Voyager fleet customers to manage toll payments and violations alongside fuel, EV charging and maintenance expenses.
Read More →
ADAS Prevents Crashes. But Repairs Cost More | AF News Recap
ADAS-equipped vehicles may crash less often, but they can cost more when they do. This week, we’re breaking down what that tradeoff means for fleets, plus Subaru’s first Forester Wilderness Hybrid, Nissan’s new e-POWER Rogue, and why Calstart has become Catalyst Mobility.
Read More →
Moventum Fleet Management Names Mark Iorillo Head of Sales
Iorillo brings nearly 20 years of fleet management and sales experience to the role, including previous positions at Element Fleet Management, CEI, Donlen and Ryder.
Read More →
Fleet Has a Talent Pipeline Problem. What Comes Next? | AF News Recap
Where will fleet’s next generation of leaders come from? This week, we’re looking at the industry’s talent pipeline, what certification can add to a fleet career, how to build an award-worthy track record, and the return of Automotive Fleet’s Personal Use Survey.
Read More →