AUBURN HILLS, MI – Audi is joining other German automakers in the effort to eliminate exhaust
emissions, promising to bring an electric model to market in the next 10 years.
Rupert Stadler, Audi’s chairman and chief executive, said in an interview with
German weekly Welt am Sonntag that he
expects battery technology to dominate in the coming five to 10 years,
according to www.news.com.
“By then
we will offer cars without exhaust emissions,” Reuters quoted Stadler as saying. “Electric cars offer great
opportunities, which we have already seized on.”
Reducing
vehicle emissions is a chief concern for automakers in Germany. BMW recently showed off a
hydrogen-powered 7-series sedan at the 2008 SAE World Congress in Detroit that actually
emits less carbon monoxide than is found in the air around it. At last year’s
Frankfurt auto show, Mercedes showed off a number of diesel-electric hybrid
concept cars that are scheduled for production in 2010 as well as its Diesotto
engine, which uses turbo charging, direct injection, and diesel-like
compression to maximize power and fuel economy.
Luxury
German automakers are likely to be among the hardest hit by new European
Commission legislation for stricter emissions and fuel efficiency standards,
and consequently have been making efforts to find more efficient versions of
their performance-focused lineups.