SAN ANTONIO, TEXAS – Ford unveiled the all-new 2006 Ford LCF commercial truck in San Antonio to Ford’s top commercial truck dealers June 9. The new Ford LCF model is designed to strengthen Ford’s position in commercial trucks – a key growth segment in the U.S. last year. “The low cab forward segment in particular is one of the fastest-growing niches in the commercial truck industry. Sales are up almost 50 percent over the past decade,” says Joe Castelli, Ford Division Commercial Truck director. Low cab-forward trucks, also known as “tilt cabs,” provide a roomy cab in which drivers sit above the engine. Various “second-unit” bodies are attached for specialized applications – from landscaping needs, to towing, to construction. The current Class 3-5 cab-forward segment comprises annual sales of approximately 24,000 units – with projections showing growth to 40,000 units by 2010. In addition, research shows that tilt-cab customers are extremely loyal and that 76 percent of tilt-cab customers’ second choice is another tilt cab. It also indicates that 42 percent of tilt-cab owners today already have a Ford truck in their fleet. Ford is today a dominant player in the highly profitable commercial truck business, selling nearly 325,000 trucks a year. Led by the Ford F-350 though F-550 conventional cab models, Ford holds more than 40 percent of the total commercial truck business. The full lineup includes Ford F-250 and F-350 pickups; F-250 through F-750 Chassis Cabs; E-Series Van, Wagon, and Cutaway models, and now, the 2006 Ford LCF.
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