Vehicle sales for the three main fleet sectors showed widely varied results in July.
Commercial fleet sales reversed a months-long trend of declines but remained near flat, rising only 1.1%.
Once again, higher rental fleet sales come to the rescue making year-to-date sales level a dead break even.

Statistically, combined fleet sales evened out to a 0% shift, making it an official flatline.
Graphic: Bobit Business Media
Vehicle sales for the three main fleet sectors showed widely varied results in July.
Commercial fleet sales reversed a months-long trend of declines but remained near flat, rising only 1.1%.
Rental fleet sales, the more potent engine of the year, leaped by 56%, propping up an overall total increase.
Government fleet sales served as the spoiler, sinking 20%.
Combined, the three sectors in July totaled 173,992 fleet vehicles sold, up 17.9% from 147,543 in July 2024, according to Bobit Business Media fleet numbers released on Aug. 4.
July fleet sales by sector were:
Commercial fleet sales numbered 69,165 vehicles in July compared to 68,410 in July 2024, up 1.1%.
Rental fleet sales saw the biggest leap to 85,029 vehicles sold, up a whopping 56.2% from 54,439 rental cars sold in July 2024.
Government fleet sales fell 19.8% last month, from 24,694 vehicles in July 2024 to 19,798 last month. [Government fleet totals included only Ford, GM, Stellantis, and Mazda numbers. The other five major Asian-based automakers did not report any monthly government fleet sales].
The rental fleet surge was barely enough to restore total fleet sales YTD as of July 31 to 1,372,769 vehicles sold, only 582 more than the 1,372,187 vehicles sold in the first seven months of 2024. Statistically, that evened out to a 0% shift, making it an official flatline.
Bobit Business Media (BBM), owner of Automotive Fleet, Vehicle Remarketing, Government Fleet, and Auto Rental News, compiles fleet sales numbers that reflect aggregate figures from the three major Detroit-based auto manufacturers and the Asian Big 6 automakers. The statistics include cars, SUVs, and trucks.

Gemini integration and new Google Maps immersive navigation tools are slated for upcoming Volvo EV models, including the EX60.
Read More →
Ray Breault, a former NAFA president and longtime fleet leader whose career spanned nearly 60 years, died May 1 at age 95. Breault was inducted into the Automotive Fleet Hall of Fame in 2008 and was widely recognized for his contributions to the fleet management profession.
Read More →
Volkswagen recently released details on the 2027 lineup, which includes a variety of new features for the vehicles.
Read More →
Kia lowered pricing for the 2026 EV6 lineup while adding standard charging equipment, Plug & Charge capability, and updated color options.
Read More →
BMW priced the 2027 iX3 50 xDrive at $61,500 and said the new EV SUV will offer up to 434 miles of range, 800V fast charging, and a new-generation operating system when deliveries begin in September.
Read More →
In this news recap, host Faith Howell covers the ethics of AI, replacement delays, and how one company is streamlining uptime.
Read More →
For fleet managers, fuel is one of the biggest line items in the budget — and it's one hybrids can shrink without changing how your people work. Download the eBook to see the numbers, understand the technology, and get a step-by-step guide to making the switch.
Read More →EMKAY recently celebrated a major milestone: 80 years in the fleet industry.
Read More →
Departmentally assigned vehicles often create hidden costs through underutilization, poor visibility, and increased administrative burden. This white paper explores how shared motor pool strategies help fleets reduce costs, improve accountability, and optimize vehicle utilization.
Read More →
Mercedes-Benz introduces an all-electric C-Class with dual motors, up to 482 hp, fast charging, and a redesigned interior built on a dedicated EV platform.
Read More →