Automotive Fleet
MenuMENU
SearchSEARCH

2012 Green Fleet Conference: FedEx’s Jackson Discusses Creating a Sustainable Fleet While Balancing the Bottom Line

SCHAUMBURG, IL – The morning keynote on Wednesday during the 2012 Green Fleet Conference featured Mitch Jackson, Environmental Affairs & Sustainability FedEx Corp., who provided an overview of the company’s approach to sustainability in its fleet and overall operations.

by Staff
October 3, 2012
3 min to read


FedEx's Mitch Jackson discussed the company's approach to balancing sustanability and the bottom line at the Wednesday morning keynote during the 2012 Green Fleet Conference.

SCHAUMBURG, IL – The morning keynote on Wednesday during the 2012 Green Fleet Conference featured Mitch Jackson, Environmental Affairs & Sustainability FedEx Corp., who provided an overview of the company’s approach to sustainability in its fleet and overall operations. LeasePlan USA sponsored the keynote, and the company’s Chris Bush, vice president of marketing, introduced FedEx’s Jackson.

Jackson started with a 30,000-ft. view of how FedEx approaches sustainability efforts. He said the focus at FedEx is to make their business and the world more sustainable and efficient. The three key areas the company focuses on are practical environmentalism, improving global access to goods and services, and a focus on tangible, long-term projects that benefit the environment and society rather than programs that provide a one-time benefit.

The company’s overall program is called EarthSmart, which focuses on sustainability in range of areas, from its fleet to a company-wide recycling program and LEED certification for its facilities.

In its fleet, Jackson said the company has focused on a few specific areas in order to meet its goal of reducing its fuel consumption by 20% from its 2005 baseline. Currently, the company has improved fuel economy by 16.6% and is on track to meet its 2020 goal. To start, FedEx has incorporated a small but growing number of hybrid and all-electric vehicles into its fleet. The company has 364 hybrid-electric vehicles and 130 all-electric vehicles in service. For these vehicles, the company said it has seen 70 to 80% operational savings on EVs but that the up-front cost for these vehicles is still high. For its hybrids, FedEx has seen a 42% improvement in hybrid fuel economy but a cost premium.

Next, FedEx is replacing its diesel trucks with clean diesel versions that are between 70% and 100% more fuel-efficient. By late 2013, the company expects to have 11,000 of these clean diesel vehicles in service, which is approximately 35% of its U.S. pick-up and delivery fleet. Lastly, FedEx has a routing and dispatch program in place called ROADS, which is designed to make its couriers more productive in addition to reducing fuel use.

Another area the company has focused on is leading industry-wide efforts to put regulations in place that help improve efficiencies. Jackson gave an example of the commercial vehicle fuel-economy regulations that are to take effect in 2014.

“DOT put out standards in 2010 on a ton-mile basis for improving fuel economy for commercial vehicles,” Jackson said. “That will be a win-win for everybody. It was that aspect of leadership. We pushed it, but it took the collaboration of other companies.”

Jackson also discussed the company’s approach to training its drivers, for example as part of its Eco-Drive program in the company’s Asia-Pacific region. The training focuses on helping drivers operate their vehicles more efficiently by avoiding sudden stops and fast acceleration. The company’s delivery trucks currently have devices installed that auto-shut off the engine to prevent idling. In addition, by policy, FedEx’s drivers can’t leave a truck idling. They have to leave the vehicle and secure it before making deliveries.

Although FedEx has focused on hybrid and electric technologies for its fleet, Jackson pointed out that a strategy that incorporates many different solutions is the way to go.

“We’ve been looking diligently to reduce our reliance on petroleum fuel,” Jackson said. “There is no single solution going forward for transportation. We have to quit being against everything that we’re not specifically for.”

Jackson concluded the session with a question and answer session with audience members.

By Greg Basich

More Green Fleet

Sketch of chassis cab truck.
Green Fleetby Chris BrownMarch 9, 2026

Startup ZMD Motors Developing Electric Conversion for Ram 5500 Work Trucks

Detroit-based company says it has begun early development of a system to convert internal combustion Ram 5500 chassis-cab trucks to electric power.

Read More →
SponsoredFebruary 26, 2026

MOVING ON FROM DEBATE: A Guide for Fleet Managers Who Just Want To Get Electrification Done

Fleet managers are done with the debate—and focused on execution. Learn how to build a practical electrification strategy that aligns infrastructure, operations, and financing while keeping costs controlled and deployment scalable with support from Blink Charging. Discover how smart planning today positions fleets for long-term performance and ROI.

Read More →
EV charging symbol
Green Fleetby Chris BrownFebruary 12, 2026

U.S. EV Adoption Is Climbing, but Commercial and Passenger Markets Diverge

New industry group data revealed that light-duty electric vehicle sales are hitting record market share and volumes, while commercial EV volume dipped. What’s driving the fluctuations?

Read More →
Ad Loading...
SponsoredFebruary 6, 2026

Hybrids: Electrification Without the Challenges

For fleet managers, fuel is one of the biggest line items in the budget — and it's one hybrids can shrink without changing how your people work. Download the eBook to see the numbers, understand the technology, and get a step-by-step guide to making the switch.

Read More →
A side view of the yellow, blue, and red Slate Auto electric pick-up truck and SUV
Upfittingby Martin RomjueDecember 8, 2025

How To Upfit Electric Work Trucks and Vans

The biggest challenge lies in balancing additional equipment and accessories with EV battery capacity and range.

Read More →
Green Fleetby Martin RomjueDecember 4, 2025

How Fleets Can Adjust Approaches To EV Adoption

With the expiration of federal incentives, EV success now hinges less on government policy and more on discounts, battery tech progress, increased range, and broader infrastructure.

Read More →
Ad Loading...
Panelists on stage at FFC.
Fleet Forwardby Martin RomjueOctober 29, 2025

Despite World Troubles, Forward Thinking Guides Fleets

Fleet operators shared their challenges during an annual conference that embraced the latest advances across all aspects of running private- and public-sector vehicles.

Read More →
Illustration of GM Energy’s vehicle-to-home system showing an electric truck connected to home power storage, the grid, and GM Energy Cloud through the myOwner app.
Green Fleetby News/Media ReleaseOctober 28, 2025

GM Energy Details Partnerships and Targets for Public Charging Build-Out

EVgo, Pilot, ChargePoint and IONNA named; goal is 35k GM-invested DC stalls by 2030, with customer-experience upgrades at sites.

Read More →
Chart showing September 2025 EV sales. New EV sales totaled 147,716 units, up 44% year over year, and used EV sales hit 40,569 units, up 76%, marking strong third-quarter performance.
Green Fleetby News/Media ReleaseOctober 23, 2025

Q3 Electric Vehicles Sales Hit Record High

EV buyers took advantage of the final federal tax credit days, while average prices edged up for new EVs and continued to decline for used models.

Read More →
Ad Loading...
A green vertical bar graph chart showing the rises and dips in quarterly EV sales since early 2022.
Green Fleetby News/Media ReleaseOctober 10, 2025

EV Sales Hit Record in Q3 Before Incentives Expire

But most OEMs record low-volume sales, which means EV profitability remains a distant dream for nearly every automaker.

Read More →