2011 Dodge Durango Production Begins in Detroit
DETROIT - The all-new, three-row Durango SUV is the first Dodge ever to be produced at Chrysler Group LLC's Jefferson North Assembly Plant (JNAP) since the plant began production in 1992.

Plant Manager Pat Walsh (left), UAW Vice President General Holiefield (center left), Dodge Brand CEO Ralph Gilles (center right) and UAW Local 7 President Cynthia Holland celebrate the first 2011 Dodge Durango to roll off the line at Chrysler Group LLC’s Jefferson North Assembly Plant (JNAP) in Detroit on Dec. 14.

DETROIT - The all-new Dodge Durango, the three-row SUV that will lead the brand's product onslaught in 2011, is the first Dodge ever to be produced at Chrysler Group LLC's Jefferson North Assembly Plant (JNAP)since the plant began production in 1992, and joins the 2011 Jeep Grand Cherokee on the assembly line.
The all-new 2011 Dodge Durango features a modern, spacious interior, enhanced suspension dynamics, and fuel-efficient and powerful powertrain options. The Durango's new unibody structure is more than 25 percent stiffer than the vehicle it replaces, delivers impressive on-road handling, according to the automaker. The new Durango also delivers best-in-class towing capability of 6,200 lbs. with the V-6 engine and 7,400 lbs. with the V-8 engine.
The starting U.S. Manufacturer's Suggested Retail Price (MSRP) for the all-new 2011 Dodge Durango, Express model, is $29,195 for the rear-wheel-drive and $31,195 for the all-wheel-drive (excluding an $850 destination charge).
More Operations

Managing Fleet Costs in an Era of Permanent Volatility
Fleet operating costs have risen more than 20% since 2020, raising a key question: When does extending a vehicle's service life stop making financial sense?
Read More →
The Next Evolution of Fleet Management: Autonomous Operations
This opening keynote session at the Fleet Forward Conference highlights the future of autonomous driving for fleets.
Read More →
How to Reduce the Total Cost of Risk From Catalytic Converter Theft
A stolen catalytic converter can cost fleets far more in downtime and lost productivity than in repairs. A total-cost-of-risk approach can help fleet managers quantify their exposure and prioritize theft prevention.
Read More →
Personal-Use Charges Rise as Vehicle Values Fall | AF News Recap
Personal-use charges are climbing, wholesale used-vehicle values are declining, and commercial fleet sales growth is slowing. This week, we're breaking down the latest fleet data, plus how Element Fleet Management is helping Waymo prepare for its first Canadian robotaxi market.
Read More →
Here's When You Should Make an Exception to Fleet Policy
Fleet policies are designed to create consistency, but not every driver or situation fits neatly within standard rules.
Read More →
AI-Native or AI-Acquired: What Should Fleet Managers Look for in an AI Platform?
Six questions can help fleet managers look beyond AI marketing claims to evaluate integration, data access, and real-world operational performance.
Read More →
A buyer's guide to fleet management software in 2027
Buying fleet management software in 2027 means looking beyond features and price. As fleet operations, technology and expectations evolve, this guide explores what today’s fleet professionals should consider when choosing a system that can deliver value now and adapt to what comes next.
Read More →
What Will Shape the Next Era of Fleet Management?
EVs, AI, and autonomous vehicles are reshaping fleet management. Discover what’s ahead—and how fleet leaders can prepare for the next era.
Read More →
How Fleets Can Recruit and Train Veterans for Technician Roles
Here's how the technician shortage has affected uptime for fleets, and what to do about it.
Read More →
Avis Budget Group Deploys Neology Toll Management Technology Across Major Brands
Neology’s neoFleet platform will manage toll transactions and toll-authority operations for vehicles across Avis, Budget, Payless, Budget Truck and Zipcar.
Read More →
