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Lauren Fletcher

VP of Content

Lauren Fletcher has been a leading voice in the truck and commercial fleet industry since 2006. As Vice President of Content at Bobit, she oversees the content strategy for key brands spanning the fleet, trucking, transportation, dealer, and police sectors, including Work Truck.

Her expertise in alternative fuels, telematics, vehicle maintenance, safety, upfitting, and productivity has made her a trusted authority. Fletcher has penned and edited thousands of articles that provide practical and strategic insights, helping fleet managers navigate the complexities of modern fleet management.

Her popular 'Chatty Chassis' blog encourages readers to challenge industry norms, while her 'Truck Chat' video series drives conversations on efficient fleet operations. Whether tackling emerging trends, spotlighting vehicles, or interviewing industry leaders, Fletcher’s content offers invaluable guidance for fleet professionals.

As a recognized thought leader, Fletcher has moderated or presented at top industry events like Work Truck Exchange, Work Truck Week, DeliveryCon, and the Production Engine Remanufacturers Association (PERA). She frequently moderates Work Truck webinars, providing a platform for industry discussions.

Her byline is seen across major fleet and automotive publications, including Automotive Fleet, Government Fleet, School Bus Fleet,Heavy Duty Trucking, and more.

An avid hot rod enthusiast, Fletcher’s passion for vehicles, from classic cars to the latest work trucks, enriches her unique perspective. She continues to be a go-to resource for fleet managers and industry professionals, delivering insights on the ever-evolving commercial vehicle landscape.

Have an article idea, news tip, or industry challenge? Reach out today!

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News•by Lauren Fletcher•March 17, 2022

Isuzu Appoints Shaun Skinner as Executive Officer

Shaun Skinner joined American Isuzu Motors in June 1987 and moved to ICTA in 2002. After a series of appointments and promotions, he adds a new role to his current list.

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Articles•by Lauren Fletcher•March 15, 2022

The 40-Millionth Ford F-Series

Hitting a milestone of 26-million F-Series sold in 2017, the automaker took only five years to sell 14-million more trucks, continuing to dominate the commercial fleet truck market.

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Articles•by Lauren Fletcher•March 10, 2022

Q&A: Samsara's Connected Approach

Learn why connected operations matter, current industry trends, and how artificial intelligence is currently impacting fleet.

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Articles•by Lauren Fletcher•February 7, 2022

Maintaining Dispersed Truck Fleets

More communication, adherence to maintenance schedules, and utilizing technology to its fullest are just a few ways you can better maintain fleets that do not all return to the same home base.

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Articles•Cover Story•by Lauren Fletcher•February 1, 2022

Top Overlooked Maintenance Tips for Work Truck Fleets

Whether your fleet consists of light-duty pickup trucks, medium-duty workhorses, or a mix of everything in between, ensuring trucks are properly maintained keeps costs low and drivers safe.

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News•by Lauren Fletcher•January 10, 2022

Top 5 Medium-Duty Trucks for 2022 Announced

One of these five medium-duty truck models will be named Work Truck's Medium-Duty Truck of the Year.

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Articles•by Lauren Fletcher•December 2, 2021

Past Trends Shape the Future of Work Truck Fleets

A pandemic has complicated the already challenging job of managing a vocational fleet, but changing tech and industry innovation are shaping a positive future.

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Articles•by Lauren Fletcher•November 11, 2021

Preventing Accidents Through Technology

Is technology helping fleets stay safe on the road, or is it simply adding more distractions? From telematics to cameras, tech is a big part of many fleets' accident management solutions.

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Articles•Cover Story•by Lauren Fletcher•October 5, 2021

Digging into Truck Accident Management

While accident rates typically vary by fleet type, size, and overall make-up, reduced vehicles on the road and increased driver distraction impact all fleets.

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Articles•Cover Story•by Lauren Fletcher•September 21, 2021

Training for Safety Across Multiple Locations

Keep things consistent and know what training can, and cannot, accomplish. Set clear targets and ensure they line up with fleet and organizational goals.

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