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Lauren Fletcher

VP of Content

Lauren Fletcher has been a leading voice in the truck and commercial fleet industry since 2006. As Vice President of Content at Bobit, she oversees the content strategy for key brands spanning the fleet, trucking, transportation, dealer, and police sectors, including Work Truck.

Her expertise in alternative fuels, telematics, vehicle maintenance, safety, upfitting, and productivity has made her a trusted authority. Fletcher has penned and edited thousands of articles that provide practical and strategic insights, helping fleet managers navigate the complexities of modern fleet management.

Her popular 'Chatty Chassis' blog encourages readers to challenge industry norms, while her 'Truck Chat' video series drives conversations on efficient fleet operations. Whether tackling emerging trends, spotlighting vehicles, or interviewing industry leaders, Fletcher’s content offers invaluable guidance for fleet professionals.

As a recognized thought leader, Fletcher has moderated or presented at top industry events like Work Truck Exchange, Work Truck Week, DeliveryCon, and the Production Engine Remanufacturers Association (PERA). She frequently moderates Work Truck webinars, providing a platform for industry discussions.

Her byline is seen across major fleet and automotive publications, including Automotive Fleet, Government Fleet, School Bus Fleet,Heavy Duty Trucking, and more.

An avid hot rod enthusiast, Fletcher’s passion for vehicles, from classic cars to the latest work trucks, enriches her unique perspective. She continues to be a go-to resource for fleet managers and industry professionals, delivering insights on the ever-evolving commercial vehicle landscape.

Have an article idea, news tip, or industry challenge? Reach out today!

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Articles•by Lauren Fletcher•August 26, 2021

Semiconductor Chip Shortage: What’s Going On?

In this Q&A with Verizon Connect, we dig into what caused the shortage, how can fleets make do, and when operations might get back to normal.

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News•by Lauren Fletcher•June 8, 2021

A Hybrid Future: 2022 Ford Maverick

The all-new full-hybrid 2022 Ford Maverick pickup just launched. With a targeted EPA-estimated rating of 40 mpg in the city, the compact was meant for urban driving.

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News•by Lauren Fletcher•June 8, 2021

Ford Maverick: A Compact Fit for Any Fleet

Starting with an MSRP of $19,995, the all-new 2022 Ford Maverick is a compact truck with a unibody design and the first pickup in America with a standard full-hybrid powertrain.

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News•by Lauren Fletcher•May 3, 2021

Green Transportation Summit & Expo In-Person

This year's theme is "Reflecting + Refocusing on a Resilient Future" and will take place Aug. 16-18 in Tacoma, Wash.

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Articles•by Lauren Fletcher•April 26, 2021

The Evolution of Camera Tech & Safety

Fleet safety programs are evolving and the use of in-vehicle video is growing.

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News•by Lauren Fletcher•April 9, 2021

Tracing the Origins: The Birth of the First Truck in 1896

The first truck in the world looked like a cart with an engine and without a drawbar. The engine, called "Phoenix," was a four-horsepower-strong two-cylinder engine located at the rear.

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Articles•by Lauren Fletcher•March 16, 2021

How Selling a Truck at Auction Works

Knowing how to sell a truck at an auction is critical in effective remarketing. Understand the process to make the most out of your truck's lifecycle.

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Articles•by Lauren Fletcher•March 15, 2021

9 Tips to Reduce Maintenance Costs Outside the Work Truck Shop

Utilizing tools beyond the ones on the truck shop wall can help you keep truck maintenance costs in check and reduce costly downtime.

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Articles•by Lauren Fletcher•March 10, 2021

How to Reduce Driver Impact on Truck Fleet Maintenance Costs

Truck fleet drivers have a significant impact on a fleet’s maintenance costs. Ensure drivers are involved in truck maintenance and spell out fleet policies.

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News•by Lauren Fletcher•March 8, 2021

Work Truck Show 2021 - Media Day

Monday, March 8, 2021 was media day for NTEA – Work Truck Week 2021. Several companies shared updates and announcements, including Ford and Mack Trucks.

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