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Lauren Fletcher

VP of Content

Lauren Fletcher has been a leading voice in the truck and commercial fleet industry since 2006. As Vice President of Content at Bobit, she oversees the content strategy for key brands spanning the fleet, trucking, transportation, dealer, and police sectors, including Work Truck.

Her expertise in alternative fuels, telematics, vehicle maintenance, safety, upfitting, and productivity has made her a trusted authority. Fletcher has penned and edited thousands of articles that provide practical and strategic insights, helping fleet managers navigate the complexities of modern fleet management.

Her popular 'Chatty Chassis' blog encourages readers to challenge industry norms, while her 'Truck Chat' video series drives conversations on efficient fleet operations. Whether tackling emerging trends, spotlighting vehicles, or interviewing industry leaders, Fletcher’s content offers invaluable guidance for fleet professionals.

As a recognized thought leader, Fletcher has moderated or presented at top industry events like Work Truck Exchange, Work Truck Week, DeliveryCon, and the Production Engine Remanufacturers Association (PERA). She frequently moderates Work Truck webinars, providing a platform for industry discussions.

Her byline is seen across major fleet and automotive publications, including Automotive FleetGovernment Fleet, School Bus Fleet,Heavy Duty Trucking, and more.

An avid hot rod enthusiast, Fletcher’s passion for vehicles, from classic cars to the latest work trucks, enriches her unique perspective. She continues to be a go-to resource for fleet managers and industry professionals, delivering insights on the ever-evolving commercial vehicle landscape.

Have an article idea, news tip, or industry challenge? Reach out today!

Articlesby Lauren FletcherApril 1, 2008

Fun Things to Do While Visiting Salt Lake City

Salt Lake City offers a variety of hot spots and fun things to do while you’re in town attending the 2008 NAFA Institute & Expo.

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ArticlesCover Storyby Lauren FletcherFebruary 1, 2008

Does Telematics Provide a Good ROI?

Telematics is currently a hot button with fleets. Will the return be worth the initial investment? Many fleets are finding that when used properly, telematics can save a fleet money and pay for itself.

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Articlesby Lauren FletcherJanuary 1, 2008

Charlottesville Goes 'Green'

A city initiative to become more environmentally responsible prompted the Charlottesville Fire Department to pilot-test a Ford Escape Hybrid as an emergency response vehicle.

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Articlesby Lauren FletcherJanuary 1, 2008

Green Fleet Initiatives Mushroom

Public fleets have been steadily increasing the use of alt fuels through “greening” initiatives. Together, these cities, counties, federal departments, and states are working to help keep the air clean for years and generations to come.

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Articlesby Lauren FletcherDecember 1, 2007

Toyota Sequioa All-New in 2008

A ‘rugged and advanced’ design theme, updated chassis, and improved cargo space give the 2008 Toyota Sequoia the ability to work hard.

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Articlesby Lauren FletcherOctober 1, 2007

Safety Starts Before an Accident: Understanding StabiliTrak

GM keeps vehicles on the road with all-wheel drive, StabiliTrak, and traction control, and makes sure vehicles stop with anti-lock brake systems.

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Articlesby Lauren FletcherSeptember 1, 2007

10 Ways to Improve Fleet Safety

Many companies use methods such as videos and behind-the-wheel training to get the safety message across to drivers. Motor vehicle record (MVR) checks and incentives are also effective.

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Articlesby Lauren FletcherMarch 1, 2007

All New Dodge Sprinter

The 2007 Dodge Sprinter offers expanded versatility, innovative new standard features, and safety.

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Articlesby Lauren FletcherMarch 1, 2007

All New Dodge Class 4-5 Trucks

Dodge expands its commercial presence with the launch of the all-new 2008 Dodge Ram 4500 and 5500 Chassis Cabs.The new cabs are targeted at small business and trade fleet customers, and traditional chassis cab users.

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Articlesby Lauren FletcherFebruary 1, 2007

Fleet Telematics Becoming a Must-Have

The use of telematics technologies in fleets is expanding rapidly. Currently, more than 2.5 million units are in service with the market expected to expand to 5.8 million units by 2009.

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