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Lauren Fletcher

VP of Content

Lauren Fletcher has been a leading voice in the truck and commercial fleet industry since 2006. As Vice President of Content at Bobit, she oversees the content strategy for key brands spanning the fleet, trucking, transportation, dealer, and police sectors, including Work Truck.

Her expertise in alternative fuels, telematics, vehicle maintenance, safety, upfitting, and productivity has made her a trusted authority. Fletcher has penned and edited thousands of articles that provide practical and strategic insights, helping fleet managers navigate the complexities of modern fleet management.

Her popular 'Chatty Chassis' blog encourages readers to challenge industry norms, while her 'Truck Chat' video series drives conversations on efficient fleet operations. Whether tackling emerging trends, spotlighting vehicles, or interviewing industry leaders, Fletcher’s content offers invaluable guidance for fleet professionals.

As a recognized thought leader, Fletcher has moderated or presented at top industry events like Work Truck Exchange, Work Truck Week, DeliveryCon, and the Production Engine Remanufacturers Association (PERA). She frequently moderates Work Truck webinars, providing a platform for industry discussions.

Her byline is seen across major fleet and automotive publications, including Automotive FleetGovernment Fleet, School Bus Fleet,Heavy Duty Trucking, and more.

An avid hot rod enthusiast, Fletcher’s passion for vehicles, from classic cars to the latest work trucks, enriches her unique perspective. She continues to be a go-to resource for fleet managers and industry professionals, delivering insights on the ever-evolving commercial vehicle landscape.

Have an article idea, news tip, or industry challenge? Reach out today!

ArticlesCover Storyby Lauren FletcherMay 7, 2012

Isuzu Reach Named 2012 Medium-Duty Truck of the Year

First revealed at the 2011 Work Truck Show, the Isuzu Reach captured the prestigious Medium-Duty Truck of the Year Award just one year later.

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Articlesby Lauren FletcherApril 3, 2012

Voices From the Past: Highlights From the 'Best of the Best'

A lot can change in a few years. Past Fleet Manager of the Year Award winners share their thoughts on the changes and challenges since winning the prestigious award and share tips on how you can become a winner — every day in fleet.

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Articlesby Lauren FletcherMarch 23, 2012

ADT Secures Its Fleet's Future

Increasing its use of smaller vans and splitting the fleet business units up presented challenges and opportunities for the security services fleet.

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Articlesby Lauren FletcherMarch 20, 2012

4 Nominated for 2012 Fleet Executive of the Year

Four professional fleet executives have been nominated for the prestigious award. The winner will be announced at the 2012 NAFA Institute & Expo in St. Louis.

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Articlesby Lauren FletcherMarch 2, 2012

All-New Fleet Safety Conference Addresses Major Issues

How do you make a “top-down” safety effort? Or prepare for a safety-related lawsuit? Or avoid a negligent entrustment suit? Learn the answers to all of these questions and more at the 2012 Fleet Safety Conference.

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Articlesby Lauren FletcherFebruary 1, 2012

ADT Forms Strategic Fleet Partnerships

Through working with ADT, GE Capital Fleet Services performed significant benchmarking and discussed where it was focused as a business and the capabilities it has as a company.

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Articlesby Lauren FletcherJanuary 20, 2012

PHH Arval Conference Brings Together Energy Industy Fleets

The outlook for energy fleets moving into 2012 is positive, with signs of growth on the horizon. Distracted driving, the No.1 cause of work-related deaths, is still a top concern for these fleets.

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Articlesby Lauren FletcherJanuary 6, 2012

Mitsubishi's 'i-Catching' Electric Vehicle

The popularity of electric vehicles (EVs) is increasing due to their efficiency and fuel-saving properties. Mitsubishi Motors North America (MMNA) recently took on the challenge of the EV’s biggest sticking point: its affordability.

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Articlesby Lauren FletcherJanuary 6, 2012

Pepsi Beverages Company Fleet Adds Hydrogen-Injected Trucks

After an initial purchase of 21 hydrogen-injected trucks in 2009 units, Pepsi Beverages Company (PBC) now operates more than 140 hydrogen-injected vehicles on the road today, with more on order.

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Articlesby Lauren FletcherJanuary 1, 2012

Start Your Engines! Isuzu Reach Begins Production

The Isuzu walk-in commercial van has started production at the Utilimaster facility in Wakarusa, Ind. Ideal for delivery applications, the vehicle features 35-percent better fuel economy than traditional commercial vans.

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