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Lauren Fletcher

VP of Content

Lauren Fletcher has been a leading voice in the truck and commercial fleet industry since 2006. As Vice President of Content at Bobit, she oversees the content strategy for key brands spanning the fleet, trucking, transportation, dealer, and police sectors, including Work Truck.

Her expertise in alternative fuels, telematics, vehicle maintenance, safety, upfitting, and productivity has made her a trusted authority. Fletcher has penned and edited thousands of articles that provide practical and strategic insights, helping fleet managers navigate the complexities of modern fleet management.

Her popular 'Chatty Chassis' blog encourages readers to challenge industry norms, while her 'Truck Chat' video series drives conversations on efficient fleet operations. Whether tackling emerging trends, spotlighting vehicles, or interviewing industry leaders, Fletcher’s content offers invaluable guidance for fleet professionals.

As a recognized thought leader, Fletcher has moderated or presented at top industry events like Work Truck Exchange, Work Truck Week, DeliveryCon, and the Production Engine Remanufacturers Association (PERA). She frequently moderates Work Truck webinars, providing a platform for industry discussions.

Her byline is seen across major fleet and automotive publications, including Automotive FleetGovernment Fleet, School Bus Fleet,Heavy Duty Trucking, and more.

An avid hot rod enthusiast, Fletcher’s passion for vehicles, from classic cars to the latest work trucks, enriches her unique perspective. She continues to be a go-to resource for fleet managers and industry professionals, delivering insights on the ever-evolving commercial vehicle landscape.

Have an article idea, news tip, or industry challenge? Reach out today!

ArticlesCover Storyby Lauren FletcherMarch 27, 2019

Women in Fleet: Meet JLL's Sheri Hardesty

Taking a global look at the industry after more than 35 years involved in the fleet management side, Hardesty enjoys a challenge (and a good laugh).

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Newsby Lauren FletcherMarch 19, 2019

Goodyear Partners with YourMechanic for Fleet Services

The Goodyear Tire & Rubber Company has partnered with YourMechanic as a tires and installation provider to YourMechanic’s mobility and fleet clients nationwide.

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Articlesby Lauren FletcherMarch 11, 2019

Predictive Maintenance: Tell Me Something I Don’t Know

Preventive maintenance programs are yesterday’s news. Tomorrow’s fleet manager is working on predicting issues before they even occur.

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Newsby Lauren FletcherMarch 5, 2019

Ford's F-550 Wins Commercial Truck of the Year

The Ford F-550 Super Duty chassis cab was named Work Truck’s Commercial Truck of the Year at The Work Truck Show.

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Newsby Lauren FletcherMarch 5, 2019

Ford Adds F-600 to Super Duty Chassis Cab Lineup

Ford's new F-600 Super Duty chassis cab fills the slot between the F-550 and F-650 work trucks.

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ArticlesCover Storyby Lauren FletcherMarch 4, 2019

Remarketing in 2018: Minimal Depreciation & Stable Prices

A steady supply, thriving shipping market, and increased demand helped stabilize wholesale values going into 2019.

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Articlesby Lauren FletcherFebruary 27, 2019

Women in Fleet: Pulse's Lori Olson

With an aim to help keep drivers safer on the road, Olson’s drive for success and jump-right-in attitude is making her a name to know in fleet.

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Articlesby Lauren FletcherFebruary 13, 2019

Benefits of OEM Parts & Service Programs

Utilizing an OEM parts & service program can help keep work trucks on the road with parts meant to work for the tough jobs todays fleets accomplish.

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Articlesby Lauren FletcherFebruary 11, 2019

Fleetio's Shop Integration Saves Fleets

For larger fleets who currently use fleet management companies or small business fleets who suffer through hours of manual service record-keeping, things are about to change.

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Articlesby Lauren FletcherJanuary 28, 2019

Meet National Oilwell Varco's Kimberly Fisher

Constant change, new technology, and a love of learning has kept Fisher motivated throughout her more than 17 years in the fleet industry.

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