Automotive Fleet
MenuMENU
SearchSEARCH

2024: The Year of Steady Ownership Costs

Vincentric's quarterly snapshot of ownership costs reveal an entire year of relative calm after two years of pandemic volatility.

Chris Brown
Chris BrownAssociate Publisher
Read Chris's Posts
January 20, 2025
A graph chart showing vehicle ownership trends.

Costs in the Cars, SUVs, and Pickups categories have been essentially on a flat line for 2024. 

Image: Vincentric 

2 min to read


Welcome to the latest installment of Fleet Data Depot, which provides snapshots of information, trends, and analysis relevant to the fleet market.

Ad Loading...

The total cost of ownership (TCO) experts at Vincentric deliver another quarterly update on ownership costs for fleets. These fleet cost-per-mile calculations are for the third quarter of 2024.

Ad Loading...

This analysis is based on vehicles driven 20,000 miles per year for three years. As usual, Vincentric calculates its standard eight cost elements: depreciation, financing, fees and taxes, fuel, insurance, maintenance, opportunity cost, and repairs.

Q4 2024: Placid Fleet TCO

In the fourth quarter of 2024, Vincentric’s Fleet Cost per Mile for each vehicle category either decreased slightly or remained the same:

  • Luxury Cars: No change

  • Luxury SUVs: No change

  • Passenger Cars: No change

  • Pickups: decreased ~1%

  • SUVs: decreased ~1%

Every vehicle category saw a significant decrease in the Fuel category of 10% to 11%. This is due to steadily decreasing fuel prices since October. 

However, every vehicle category also saw an increase in costs in the Depreciation category of 1% to 5%, which offset the fuel cost decrease for most categories.

Ad Loading...

Full-Year 2024: Calm Waters in All TCO Segments

From March 2020 to the end of 2023, vehicle ownership costs experienced the highest peaks and lowest valleys in any time in history. After continual rough storms, TCO (total cost of ownership) is finally in a tranquil sea, as Vincentric data demonstrates.

Costs in the Car category have been essentially on a flat line for 2024, with average costs within $.66 and $.68 cents per mile the entire year. 

While Luxury Cars and Luxury SUVs saw more dramatic cost spikes to start the year, both categories leveled off during the final three quarters of 2024. 

A graph chart showing vehicle ownership trends.

While Luxury Cars and Luxury SUVs saw more dramatic cost spikes to start the year, both categories leveled off during the final three quarters of 2024. 

Image: Vincentric

Vehicle TCO: Rocky or Calm for 2025? 

Yet while costs are level — a welcome circumstance for budget planning — they aren’t likely to come down. 

These factors contribute to higher TCO:

Ad Loading...
  • Average vehicle transaction prices are again close to all-time highs. 

  • With elevated inflation and low unemployment, the Fed is unlikely to cut interest rates. 

  • Parts, labor, and overall maintenance costs show no signs of abating. 

However, there are mitigating factors that should keep TCO spiking in the coming year:

  • With depreciation being the biggest cost factor of TCO, used-vehicle values stabilized in 2024, according to Cox Automotive, and will return to normal depreciation patterns in 2025. Fewer lease maturities will buoy values. 

  • In the second biggest category, fuel, the U.S. Energy Information Administration (EIA) predicts that gasoline prices will decrease by 10 cents a gallon in 2025 and fall further in 2026. 

More Operations

Family framed photos and company car in middle
Operations•by Chris Brown•October 2, 2026

Fleet Personal-Use Charges Edge Higher in 2026

Nearly eight in 10 surveyed fleets allow personal use of company vehicles, while just over half of respondents report charging employees for the privilege.

Read More →
AF news recap thumbnail
Operations•by Faith Howell•October 2, 2026

The Future of Fleet + What’s Changing Right Now | AF News Recap

Could developments overseas offer a preview of what’s coming for U.S. fleets? This week, we’re looking at the future of AI, autonomy, and electrification, plus Ford Pro’s new certified pre-owned program, smarter vehicle offboarding, and a new way for fleets to manage toll expenses.

Read More →
blue text over top of the top view of cars in a parking lot
Operations•by Faith Howell•October 1, 2026

How to Handle Vehicle Offboarding

What do fleet managers need to do when a driver leaves?

Read More →
Ad Loading...
Motorq Whitepaper Cover - Fleet Managers Ultimate Playbook
Sponsored•October 1, 2026

Fleet Manager’s Ultimate Playbook: Navigating the New Standard in OEM Connectivity

Rising operating costs, driver safety concerns, and unplanned downtime are putting unprecedented pressure on modern fleets. Discover how fleet managers use embedded OEM connectivity and real-time vehicle data to cut TCO, prevent downtime, and protect drivers without aftermarket telematics hardware.

Read More →
A toll road with blue text a top
Operations•by News/Media Release•September 29, 2026

U.S. Bank Adds Verra Mobility Toll Management to Voyager Fleet Platform

The integration allows U.S. Bank Voyager fleet customers to manage toll payments and violations alongside fuel, EV charging and maintenance expenses.

Read More →
An AF news recap thumbnail with blue and white colors
Operations•by Faith Howell•September 28, 2026

ADAS Prevents Crashes. But Repairs Cost More | AF News Recap

ADAS-equipped vehicles may crash less often, but they can cost more when they do. This week, we’re breaking down what that tradeoff means for fleets, plus Subaru’s first Forester Wilderness Hybrid, Nissan’s new e-POWER Rogue, and why Calstart has become Catalyst Mobility.

Read More →
Ad Loading...
Moventum Fleet management leadership update with Mark Iorillo
Operations•by News/Media Release•September 18, 2026

Moventum Fleet Management Names Mark Iorillo Head of Sales

Iorillo brings nearly 20 years of fleet management and sales experience to the role, including previous positions at Element Fleet Management, CEI, Donlen and Ryder.

Read More →
AF news recap thumbnail
Operations•by Faith Howell•September 11, 2026

Fleet Has a Talent Pipeline Problem. What Comes Next? | AF News Recap

Where will fleet’s next generation of leaders come from? This week, we’re looking at the industry’s talent pipeline, what certification can add to a fleet career, how to build an award-worthy track record, and the return of Automotive Fleet’s Personal Use Survey.

Read More →
5Keys Engage
Operations•by Staff•September 9, 2026

Smith System Launches Driver Risk Management Program

Fleets have more driver data than ever, but identifying risky behavior doesn't necessarily correct it. Smith System's new Driver Risk Management program combines monitoring, training, and follow-up coaching to help fleets connect risk signals with driver intervention.

Read More →
Ad Loading...
Graphic promoting Automotive Fleet's 2026 Personal Use Survey with the text "Have a Personal Use Policy? We Want to Know!" encouraging fleet managers to complete the annual industry survey.
Operations•by Staff•September 8, 2026

Automotive Fleet Opens 2026 Personal Use Survey for Commercial Fleet Managers

Less than two weeks left! Commercial and corporate fleet managers are invited to share how their organizations handle company vehicle personal-use policies, charges, and driver eligibility.

Read More →