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Toyota Provides 2012-MY Prius v Retail Pricing and Prius Feature Updates

September 20, 2011

The 2012-MY Prius v.
The 2012-MY Prius v.

RICHMOND, CA – Toyota announced updates to its 2012-MY Prius, and pricing information for the new, larger Prius v. The standard new 2012-MY Prius will feature exterior changes and a number of infotainment upgrades for the Two, Three, and Four models. The Prius v will come in three models, the Two, Three, and Five.

Prius v Details

The base MSRP for the Prius v are $26,400 for the Prius v Two model, $27,165 for the Prius v Three, and $29,990 for the Prius v Five.

The Prius v will provide 58 percent more cargo space than the Prius Liftback, at 34.3 cubic feet of space.

All Prius v models come equipped with standard comfort and convenience features that include a new 6.1-inch Display Audio system with integrated backup camera, Bluetooth and USB port, 16-inch alloy wheels with wheel covers, single-dial climate control, EV/ECO/Power modes, driver door Smart Key System, instrument panel with driver feedback displays, Toyota’s Star Safety System, 60/40 split sliding and reclining rear seat, comfortable driver seating with power lumbar, among other features.
Toyota’s Star Safety System includes the Anti-lock Braking System (ABS), Electronic Brake-force Distribution (EBD), Brake Assist (BA), Enhanced Vehicle Stability Control (VSC), Traction Control (TRAC) and Smart Stop Technology.

The Prius v Three adds standard Display Audio with Navigation and the Entune multimedia system (includes SiriusXM Satellite Radio with 90-day trial subscription, HD Radio with iTunes Tagging and text-to-speech with programmed and customizable test responses).

In addition to standard features on the Prius v Two and Three, the Prius v Five adds standard SofTex-trimmed seats, heated front seats, three-door Smart Key, 17-inch alloy wheels, LED headlamps, fog lamps, and more.

2012-MY Prius Updates

The regular 2012-MY Prius will have updated headlamps and tail lamps, plus a new front fascia and bumper. The Prius Two gains new 15-inch wheel covers for 2012 and standard LED Daytime Running Lights (DRL). The Prius Three adds a standard three-door Smart Key entry system, and the Prius Four features standard auto on/off headlamps. The Prius Four also provides new SofTex-trimmed seats and an eight-way power adjustable driver’s seat.

The Prius Two, features a new Display Audio touch-screen system with a 6.1-inch screen. The AM/FM CD player unit offers MP3/WMA playback capability with six speakers, a USB port for iPod connectivity, auxiliary input jack, Bluetooth hands-free phone capability and audio streaming. The display also provides vehicle information and allows the driver to customize vehicle settings.

The Prius Three adds navigation and Entune, plus an integrated backup camera display, SiriusXM Satellite Radio capability, HD Radio with iTunes Tagging, voice recognition and text-to-speech with programmed and customizable text responses.

For 2012, the Prius Four includes that system plus eight JBL GreenEdge speakers and an eight-channel JBL amplifier. GreenEdge technology reduces the electric draw on the vehicle, which can help enhance fuel economy, Toyota stated.

If the Deluxe Solar Roof Package is ordered for the Prius Four, that system is further upgraded with a Head-up Display and Premium HDD Navigation System, which uses an exclusive seven-inch touch-screen with split-screen capability.

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