The Car and Truck Fleet and Leasing Management Magazine

Qualcomm & GreenRoad Offer Driver Safety Solution

March 24, 2010

SAN DIEGO - Qualcomm Inc., a provider of wireless enterprise services, and GreenRoad, a leader in driver safety, have signed an agreement to offer an integrated solution that addresses mobile resource management (MRM), safety, and driving behavior. 

The solution, intended for local service fleets, is a combination of Qualcomm's Service Fleet Manager and the GreenRoad 360 service. The service will enable fleets to better manage their assets, gain greater fuel efficiency and improve safety, the companies said. 

The combined offering allows fleets to install a single in-vehicle hardware platform, use one data plan, and access fleet management and driving behavior improvement applications. The integrated service combines mobile resource management and a technology-based driving behavior service, which requires less administration and can reduce cost by as much as 20 percent, the companies said. 

The combined service is available initially for commercial vehicle fleets in North America and the United Kingdom.

Qualcomm's Service Fleet Manager mobile resource management system uses GPS technology to give fleets visibility into their assets and provide an immediate snapshot of critical vehicle information through a Web-based interface. It can help reduce overtime costs, boost revenue, cut fuel costs and improve customer satisfaction with enhanced scheduling and routing, according to Qualcomm.

GreenRoad 360 provides a driving behavior improvement service with real-time, in-vehicle feedback and visibility into those maneuvers that most affect safe driving, fuel efficiency and emissions. GreenRoad 360 combines live, individually tailored driver coaching with Web-based applications that continuously rate driving skills.

The in-vehicle feedback is delivered through an LED display that enables drivers to identify and self-correct risky and inefficient driving maneuvers in the moment. Fleet management and risk and safety professionals gain insight into driving behavior and have the tools to help drivers achieve measurable safety and fuel-efficiency goals while reducing operating costs, GreenRoad said.

More information is available at

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