The Car and Truck Fleet and Leasing Management Magazine

AirIQ Advances Fleet Telematics Services With Microsoft Virtual Earth

November 21, 2007

TORONTO, ONTARIO – AirIQ, Inc., a Wireless Location-Based services provider specializing in Telematics and Security, announced that it has signed an agreement with Microsoft Canada Co. to advance AirIQ's mapping capabilities with Microsoft Virtual Earth mapping software, according to the Web site AirIQ also added advanced functionality, which enables clients to easily customize name locations and to utilize map refreshing capabilities.

"Microsoft Virtual Earth will help clients to view both streetmap and aerial views to identify the whereabouts of their vehicles," stated Anne Taylor, Vice President Commercial Fleets. "With these enhancements, our clients will be able to quickly determine relevant location information, ensuring fleet security, productivity and operational savings."

"Businesses want to offer customers a powerful map visualization experience, and the Virtual Earth platform helps make that experience possible," said Mark Relph, Vice President, Development and Platform, Microsoft Canada. "At Microsoft, we continue to work with technology companies like AirIQ to provide their customers with relevant information delivered in a way that's visually compelling and easy to find."

With ongoing investments in innovation driven by customer feedback, the Virtual Earth platform continues to offer new map detail and imagery, feature enhancements, and robust platform capabilities. The latest release includes expanded geospatial accuracy, new development tools, and enhanced infrastructure, empowering organizations like AirIQ to build user connections and visualize data, according to

Steve Willey, president and CEO of AirIQ, said "Selective and continuous advancement of our core services is paramount to our continued success. We believe that with the recent launch of our GREEN Services for Fleets, release of our new Advanced Graphical User Interface, and use of this new and powerful mapping facility, AirIQ's clients will recover return on investment more quickly than ever."

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