The Car and Truck Fleet and Leasing Management Magazine

Subaru Outback, Forester and Legacy Vehicles Break Previous Monthly Records

June 04, 2010 - Press Release

CHERRY HILL, NJ - Sales for Subaru of America, Inc. continue to climb as the company sold in May 2010 a 35-percent increase over May 2009 sales and YTD are 40-percent over 2009 YTD sales. 

Additionally, sales for the Subaru Outback, Forester and Legacy vehicles continue to establish new monthly records for the company. Outback sales were more than double with a 124-percent increase, Forester sales resulted in a 29-percent increase and the Legacy posted a 19-percent increase over May 2009.

"We have consistently been achieving sales records over the past two years," said Tim Colbeck, senior vice president of sales, Subaru of America, Inc. "That consistency shows the fundamental strength of the brand and reflects increasing awareness among buyers that our products provide a unique combination of safety, utility, performance and value."

"The Subaru brand is in a very good position in the industry with its market share at more than 2.3-percent and this is due to the hard work and dedication of our retailers, employees and independent distributors," said Thomas J. Doll, executive vice president and COO, Subaru of America, Inc.  "Without their combined efforts, we would not have been able to achieve our current level of success."

About Subaru of America, Inc.

Subaru of America, Inc. is a wholly owned subsidiary of Fuji Heavy Industries Ltd. of Japan. Headquartered in Cherry Hill, N.J., the company markets and distributes Subaru Symmetrical All-Wheel Drive vehicles, parts and accessories through a network of more than 600 dealers across the United States.  All Subaru products are manufactured in zero-landfill production plants and Subaru of Indiana Automotive Inc. is the only U.S. automobile production plant to be designated a backyard wildlife habitat by the National Wildlife Federation. For additional information visit



Twitter Facebook Google+


Please note that comments may be moderated. 
Leave this field empty:

Fleet Incentives

Determine the actual cost of owning and running a vehicle in your fleet. Compare vehicles by class and model.

Sponsored by

Patsy Brownson is a fleet professional who retired from Cox Enterprises, Inc. in 2008.

Read more

Up Next

More From The World's Largest Fleet Publisher