The Car and Truck Fleet and Leasing Management Magazine

Survey of Fleet Professionals Finds Rising Cost of Fuel is Biggest Concern for 2013

December 11, 2012

GreenRoad's survey shows the top fleet-related challenges from more than 300 respondents.
GreenRoad's survey shows the top fleet-related challenges from more than 300 respondents.

REDWOOD CITY, CA – A recent survey of fleet professionals that received more than 300 responses, GreenRoad’s “Fleet Leader 2013 Outlook” study, found that rising fuel prices are the biggest concern in 2013 for fleet managers. Respondents represent range of fleet sizes, from 25 vehicles to more than 1,000, in utility, construction, private delivery, business services, white collar businesses, government, and transit.

Nearly three-quarters of respondents, 70%, said they believe fuel prices will rise “modestly” in 2013, and 81% cite “reducing fleet fuel expenses” as a significant or very significant fleet challenge. The main reason respondents cite for rising fuel prices is “historical and current trends.” Other reasons include the economy, and supply and demand.

Despite concerns over rising fuel prices, 39% plan to purchase more fuel-efficient or alternative-fuel vehicles and 25% plan to implement some type of driver performance monitoring program that will help them drive more efficiently. Other common solutions include fleet GPS tracking (18%) and fuel cards (13%).

In terms of the top challenges facing respondents, “saving money on fuel” was the concern that got the most votes (at 25% of respondents). Reducing maintenance-related expenses was the second place challenge, at 17%. Ensuring driver safety and hiring and keeping qualified drivers rounds out third and fourth challenges, respectively.

Types of technology that fleet professionals plan to buy for their organizations to more effectively manage assets include smartphones or tablets for managers (12%), smartphones or tablets for drivers (11%), Electronic On-board Recorders or Hours of Service compliance technologies (11%), or an engine control module (11%) to record and then report vehicle data.

Outside of specific concerns, more than half of respondents are “cautiously optimistic” about their fleet operation in 2013, 11% are “optimistic,” and 30% said they are “neutral” about the coming year. In terms of their reasons for these views, 43% cited positive reasons, such as new technologies to better run a fleet becoming available or new, more efficient vehicles, whereas 47% cited negative reasons, such as the economy not recovering quickly (or not at all), high fuel costs, and political uncertainty.

GreenRoad conducted the survey in late November 2012

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  1. 1. Michael Cole [ December 14, 2012 @ 05:08AM ]

    I would like to offer an additional, innovative technology that fleets should look at. Here at the Province of Ontario we have conducted a pilot in which we installed "Engine Idle-Management" (EIM) technology in 33 of our enforcement vehicles (highway enforcement, police and inspection). This technology allowed us to utilize all of the onboard equipment (radios, computers, sign boards etc.) without the use of the vehicles engine.

    The intent of the EIM pilot was to 1) evaluate the capabilities of the new technology being offered; 2) establish, and estimate the potential savings overall to the Ontario Public Service fleet; and, 3) determine the vehicles classes that would best benefit from the technology.

    This pilot project justified the need for this technology and also identified the vehicles that are best suited to be up-fitted with this technology.

    Through the pilot, it was identified that for 33 vehicles over a total of six months, the OPS reduced engine idling by 31% in these stationary work vehicles. This equated to a fuel consumption reduction of 14,943 litres or an equivalent avoidance of 31.76 metric tons (MT) of greenhouse gas (GHG) emissions.

    When extrapolated out over the life-cycles of these 33 vehicles, there was the potential overall savings of 153,000 litres of fuel and a GHGeq of 323 MT.

  2. 2. Miho Ohsawa [ December 14, 2012 @ 10:55PM ]

    There is an eco-driving program called "ReCoo" in Japan. This program was initiated by the Japanese government agency and currently is operated Asua Corporation, an eco-driving consultanting company in Japan. This program has been very successful, particularly for fleet companies. Fleet companies have been able to save a lot of fuel expenses by joining this program.

    Drivers enter necessary fuelling data such as a fueling quantity, a fuel cost and distance driven between fuelings from either PCs or cell phones. All data are evaluated and analyzed with charts. Drivers can get the monthly eco-driving summary chart and can find out how they drive.
    Each driver can get some recommendations based on the result of the analysis if necessary.

    According to Asua Corporation, entering data by drivers are very significant to promote the awareness of edo-driving. This is like a log that fleet drivers normally fill in.

    This program has been helping fleet companies not only to reduce fuel consumption and CO2 emissions but also to reduce accidents.

    This is a very simple program and fleet companies can get a lot of benefits.


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