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Openlane will serve as both the parent company brand and the market brand for the company’s digital marketplaces in the U.S., Canada and Europe.
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The renaming caps an evolving strategy for consolidating online and digital auction marketplaces into a more streamlined whole that speeds up vehicle transactions.
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Used vehicle marketplace KAR Global has now sold all of its ADESA U.S. physical auction business to Carvana. KAR will continue to operate its online auction portal Openlane.
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OPENLANE iQ provides data analytics and comprehensive technology solutions for more than 40 upstream brand marketplaces.
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KAR Global's Openlane digital marketplace has given $10,000 in donations to two organizations and will launch an employee engagement initiative in 2020 to support coding education in Canada, the business unit has announced.
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ADESA and Chrysler Group LLC Remarketing announced the launch of a new and improved version of the Chrysler Direct online vehicle remarketing website for franchised Chrysler Group dealers, powered with technology from OPENLANE.
Read More →CARMEL, IN - Just months after announcing the acquisition of OPENLANE, ADESA has already launched a single-sign on function on ADESA.com.
Read More →CARMEL, IN - ADESA announced it is integrating its physical ADESA auction locations with CarsArrive. CarsArrive is a subsidiary of OPENLANE that ADESA also acquired in the acquisition.
Read More →CARMEL, IN - In the U.S., Jason Ferreri is now senior VP in charge of commercial sales. Tim Zierden now has additional responsibilities for OPENLANE's dealer sales, and Trevor Henderson is now the managing director for OPENLANE while retaining his eBusiness and business development responsibilities for ADESA.
Read More →CARMEL, IN - KAR Auction Services' CEO Jim Hallett said the OPENLANE acquisition will further enhance KAR's online service offerings.
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