Volvo Wins World Traffic Safety Achievement Award
The World Traffic Safety Symposium honors Volvo for the company's research and development of pedestrian safety features.

Volvo Cars now makes pedestrian detection and auto brake technology work effectively also when driving in darkness. Photo courtesy of Volvo Cars.

Volvo Cars now makes pedestrian detection and auto brake technology work effectively also when driving in darkness. Photo courtesy of Volvo Cars.
Volvo Cars of North America was awarded the World Traffic Safety Symposium’s 2014 World Traffic Safety Achievement Award on April 25 at the New York International Auto Show.
The award was presented to Volvo for the research and development of pedestrian safety features, including the company’s pedestrian detection system.
Available first on the upcoming, all-new 2015 XC90, pedestrian detection in darkness also makes the detection and auto brake technology work effectively to protect pedestrians and vehicle occupants when driving in darkness. The technology includes detection and auto brake for other vehicles, pedestrians and cyclists.
The World Traffic Safety Symposium also noted Volvo’s work with its pedestrian airbag, the first for an auto manufacturer. When the car senses it has come in contact with a human, the airbag is deployed from the hood to help protect the pedestrian. The pedestrian airbag is currently only available on the Volvo V40, which is not sold in the United States.
David J. Friedman, acting administrator of the National Highway Traffic Safety Administration (NHTSA), delivered the event’s keynote address. Other special guest speakers included Barbara J. Fiala, commissioner of the New York State DMV; Chief Thomas M. Chan of the NYPD Transportation Bureau; and Polly Trottenberg, commissioner of the New York City Department of Transportation.
The program also included a panel discussion on pedestrian safety. Panelists included Adam Kopstein, manager of safety and compliance for Volvo Cars of North America.
Each year, the World Traffic Safety Symposium addresses important traffic safety issues in order to minimize injuries and fatalities on America’s roadways. Through its annual Traffic Safety Achievement Awards, the symposium recognizes organizations and individuals creating a safer environment for motorists and pedestrians.
More Safety
From Silos to Solutions: Relationship Management for Safer Fleets
From telematics adoption and driver accountability to policy consistency and risk mitigation, this episode breaks down what it really takes to build a safer fleet culture without slowing business down.
Read More →
IIHS Launches First Commercial Vehicle Safety Evaluations
The Insurance Institute for Highway Safety has begun evaluating heavy-duty pickups and cargo vans for driver protection. Which models earned top marks?
Read More →
Reducing Risk by Eliminating Phone Use Behind the Wheel
Hosted with the cofounder of Lifesaver Mobile, this episode addresses phone use behind the wheel and how to design a driving environment that actually helps prevents accidents.
Read More →
Cameras, Safety and Insurance: From Reactive Claims to Real-Time Prevention (Part 2 of 2)
Part Two: Commercial auto remains one of the most challenging and costly lines of coverage for fleet operators and insurers alike. Continue learning more about how to effectively address these issues from Onur Aksan, Enterprise Business Development Executive, Geotab
Read More →
How 5-Second Telematics Data Is Changing Fleet Safety
This episode connects with Steve Santostasi of Ford Pro and covers how a few seconds of data can make a difference in fleet safety.
Read More →
Managing Road Risk at Scale: Why Fleet Safety Needs a Data-Driven Framework
Insights from the FIA Road and Driver Safety Indexes reveal how to manage road risk on a larger scale.
Read More →
Stellantis Recalls 1.3 Million Jeep Vehicles Worldwide Over Fire Risk
Stellantis is recalling more than 1.3 million Jeep Wrangler and Gladiator models worldwide over a fire risk linked to power steering pump wiring.
Read More →
Coaching Is Not Training, Even When AI Is Doing It
AI-powered safety platforms can detect risky behaviors and deliver immediate feedback. But effective driver development still requires a foundation of training followed by coaching that reinforces those skills.
Read More →
How Emotions Behind the Wheel Can Affect Fleet Safety
During National Safety Month, fleets are encouraged to look beyond distracted driving and recognize how stress, fatigue, and emotional well-being influence driver performance and crash risk.
Read More →
Nominations Open for 2026 Fleet Safety Award
Nominations have officially opened for the 2026 Fleet Safety Award Winner.
Read More →
