Automotive Fleet
MenuMENU
SearchSEARCH

Subaru Reports Best-Ever January Sales

Subaru of America reported 46,400 vehicle sales for January 2021, a 0.25% increase compared to January 2020.

February 3, 2021
Subaru Reports Best-Ever January Sales

2021 Subaru Crosstrek Sport

Photo: Subaru

1 min to read


Subaru of America reported 46,400 vehicle sales for January 2021, a 0.25% increase compared to January 2020, and the best January in the history of the company, Subaru announced.

“We are proud to report that Subaru of America, Inc. will start calendar year 2021 with an all-time January sales record, an accomplishment we could not have achieved without our dedicated retailers,” said Thomas J. Doll, President and CEO. 

Ad Loading...

January marked the ninth consecutive month of more than 40,000 vehicle sales, Subaru said. Crosstrek achieved its best January ever with 10,431 vehicle sales.  In addition, 13,207 Forester SUVs were delivered in January, making it the top carline by volume.

Outback posted a 3.6%  increase, while WRX/STI posted an 11.2%  increase compared to January 2020. BRZ sales for January 2021 increased 45.5% compared to the same month in 2020, according to Subaru.

“We exceeded our sales target for January and look forward to continuing the momentum in the coming months,” said Jeff Walters, senior VP of sales.

More Vehicle Research

2027 Chevrolet Silverado 1500 models in a row
Vehicle Researchby Chris BrownJune 16, 2026

Chevrolet Brings Duramax Diesel to Work Truck Trim in Next-Generation 2027 Silverado 1500

The 2027 Silverado 1500 adds Duramax diesel availability to the Work Truck trim, introduces two new V-8 engines, and standardizes a 16.3-inch center display across all trims. Pricing and specifications are pending.

Read More →
A promotional graphic with a dark blue background featuring a woman pointing toward the headline, “Why Fleet Management Looks Different in 2026.” The graphic is labeled “Weekly Cheat Sheet” and includes icons representing trends, insights, and strategies.
Vehicle Researchby Faith HowellJune 15, 2026

Why Fleet Management Looks Different in 2026 | AF News Recap

This week's fleet headlines highlight a mix of industry leadership and an important safety reminder for fleet professionals.

Read More →
Stellantis executive talks from stage
Vehicle Researchby Chris BrownJune 10, 2026

Ram Previews ProMaster City, Updates Fleet Vehicle Lineup

The return of the small van headlined enhancements across the ProMaster, Chassis Cab, Heavy Duty, and Ram 1500 lineup, along with a preview of future Ram products.

Read More →
Ad Loading...
Dark blue bar graphs showing percentage gains in average wholesale used vehicle prices
Remarketingby News/Media ReleaseJune 5, 2026

Wholesale Used Vehicle Market Sustains Moderate Rise In Values, Prices

Trends continue to normalize after a strong start to the year, as consumers contend with higher gas prices in the coming summer months.

Read More →
A red and blue graphic representing the expansion of Stellantis pro one,

Stellantis Launches Pro One in North America

Stellantis has launched Stellantis Pro One in North America, unifying its commercial vehicle operations under a global business unit and outlining plans for new vans, pickups, and fleet-focused services.

Read More →
Woman in a blue shirt points toward text reading “The Future of Fleet Is Closer Than You Think” on a Weekly Cheat Sheet graphic about fleet technology, cybersecurity, safety, and industry trends.
Vehicle Researchby Faith HowellJune 5, 2026

The Future of Fleet is Closer Than You Think | AF News Recap

Cybersecurity threats, autonomous vehicle strategies, and hands-on crash testing experiences are all making headlines this week. Here's a quick look at the trends shaping the future of fleet.

Read More →
Ad Loading...
A blue and red Automotive Fleet graphic calling for nominations for the fleet safety award.
Safetyby Faith HowellJune 4, 2026

Nominations Open for 2026 Fleet Safety Award

Nominations have officially opened for the 2026 Fleet Safety Award Winner.

Read More →
Green and black bar graphs show May 2025 v. 2026 fleet vehicle sales into commercial, rental, and government fleet sectors.
Vehicle Researchby Martin RomjueJune 3, 2026

Commercial Fleet Sales Still Lead Sectors Despite May Mini Dip

The U.S. economy's continued growth and positive business investment are creating a favorable environment for fleet vehicle demand.

Read More →
Dark teaser image of Stellantis Pro One’s autonomous Box on Wheels delivery concept, a driverless zero-emission vehicle designed for last-mile logistics and fleet operations.
Vehicle Researchby StaffJune 2, 2026

Stellantis Pro One Unveils 2030 Strategy: 11 New Models, Autonomous Concept, and Uptime-as-a-Service

The commercial vehicle division sets ambitious targets, including 30% volume growth and a push toward 100% vehicle uptime through a new ecosystem services platform.

Read More →
Ad Loading...
Presenter stands onstage before a large screen announcing Ford Pro’s expanded 5-year, 100,000-mile powertrain warranty for additional fleet vehicles beginning with the 2027 model year.
Vehicle Researchby StaffJune 1, 2026

Ford Pro Expands 5-Year/100,000-Mile Powertrain Warranty to Additional Commercial Vehicles

Beginning with the 2027 model year, Ford Pro will extend its 5-year/100,000-mile limited powertrain warranty to a broader range of commercial vehicles, including several SUVs, pickups, and EVs purchased by eligible fleet customers.

Read More →