Nissan Names U.S. Sales Chief, Reshuffles Fleet Roles
Nissan has promoted Dan Mohnke to lead its U.S. sales efforts to replace the departing Derrick Hatami, and appointed a new director of fleet sales earlier this summer.

Mohnke

Mohnke
Nissan has promoted Dan Mohnke to lead its U.S. sales efforts to replace the departing Derrick Hatami, and appointed a new director of fleet sales earlier this summer.
Mohnke takes on the role of vice president for sales and marketing operations immediately to replace Hatami, who left for a similar role with Hyundai. Mohnke, who formerly served as Nissan's chief marketing manager, will be responsible for day-to-day sales as well as Nissan's vehicle operations and light commercial vehicle and fleet functions.
On June 1, Nissan promoted Joe Guarascio to director of sales for commercial vehicles and fleet. Guarascio had been a senior manager in the fleet unit reporting to Matt Burhart, who transfered to Nissan's U.S. Aftersales unit. Guarascio now reports to Mohnke.

Guarascio
Mohnke now reports to Fred Diaz, Nissan's senior vice president for sales and marketing and operations. Mohnke joined Nissan in July of 2006 in the area of dealer network development.
"Aligning sales and marketing operations into a singular role allows us to maintain momentum as we continue to enhance our performance and further accelerate sales growth in the U.S.," Diaz said.
Michael Bunce, vice president of Nissan's light commercial vehicle business unit, remains in his more globally-focused role and continues to report to Diaz and Philippe Guérin-Boutaud, corporate vice president for the global light commercial vehicle business unit, a Nissan spokesman told Automotive-Fleet.com.
More Operations

How to Manage Conflict for Your Fleet Operations
Conflict management is becoming a core leadership skill. Here are five strategies fleet leaders should know.
Read More →
Turning Connected Vehicle Data Into Decisions That Matter
Fleet leaders have more data than ever, but turning that data into clear, actionable decisions remains a challenge. This white paper shows how leading organizations are using connected vehicle data to improve safety, reduce costs, and optimize fleet performance. Learn how to turn insight into action across your fleet.
Read More →
Cameras, Safety and Insurance: From Reactive Claims to Real-time Prevention
Commercial auto remains one of the most challenging and costly lines of coverage for fleet operators and insurers alike. Learn more about how to effectively address these issues from Onur Aksan, Enterprise Business Development Executive, Geotab.
Read More →Are You Tracking Your Fleet's True Total Cost of Ownership?
Bobit Business Media surveyed 190 fleet professionals and found that while most fleets are tracking costs, fragmented systems and data gaps are keeping true TCO visibility out of reach. With rising pressure to control spend in an increasingly volatile environment, the gap between what fleets think they know and what the data actually shows is wider than you might expect. See how your peers are managing costs today and where the industry still has room to improve.
Read More →
Turn Fleet Data Into Smarter Decisions
Fleet leaders have access to more operational data than ever, but disconnected systems and unclear metrics often slow decision-making instead of improving it. This article outlines five practical steps fleets can take to transform fragmented data into actionable insights that improve planning, safety, utilization, and long-term performance.
Read More →
Hybrids: Electrification Without the Challenges
For fleet managers, fuel is one of the biggest line items in the budget — and it's one hybrids can shrink without changing how your people work. Download the eBook to see the numbers, understand the technology, and get a step-by-step guide to making the switch.
Read More →
How NOV Uses Telematics to Improve Fleet Safety Across 160 Locations
James Victory of NOV discusses how the company manages fleet safety, maintenance, and telematics across more than 150 locations supporting oilfield operations throughout the U.S.
Read More →
Fleet Meets: Steven Santostasi
This edition of the Fleet Meets series features Steven Santostasi, the current TSP channel manager for Ford Pro.
Read More →
Why Fleet Managers Are Replacing Departmental Vehicles with Shared Motor Pools
Departmentally assigned vehicles often create hidden costs through underutilization, poor visibility, and increased administrative burden. This white paper explores how shared motor pool strategies help fleets reduce costs, improve accountability, and optimize vehicle utilization.
Read More →Soap Box Derby Challenge: Assembling the Crew
Meet Gabriel, Matthew, and Angel — the team helping bring this soap box derby build to life.
Read More →
