Automotive Fleet
MenuMENU
SearchSEARCH

GM Follows Chrysler with Incentives on 2004 Models

The pricing battle between the domestic automakers heated up and headed into its third year, as General Motors became the latest company to offer financing deals and rebates on new models.

by Staff
September 11, 2003
1 min to read


The pricing battle between the domestic automakers heated up and headed into its third year, as General Motors became the latest company to offer financing deals and rebates on new models.

GM was first to offer incentives shortly after the attacks of Sept. 11, 2001. The company announced it would carry over most financing and cash-back deals on 2003-models until Jan. 2, 2004.

Ad Loading...

GM is also offering zero-percent of low-interest financing and rebates ranging from $500 to $3,000 on a variety of 2004 models just reaching its showrooms. The offers on 2004-model vehicles run through Sept. 30, 2003, following by a day a new round of incentives from the DaimlerChrysler AG Chrysler Group.

According to John Smith, group vice president of GM North America vehicle sales, service and marketing, “Our September program will help us close out the 2003-model year strong, help GM maintain its strong retail performance through the balance of the year, and position us well for 2004.”

On September 2, Chrysler said it will start offering incentives on most of its 2004-model vehicles in an attempt to boost U.S. sales. Chrysler Group domestic sales were down 4.7 percent through July. The company will offer financing deals and cash rebates from $500 to $3,000 on a variety of 2004-model cars, trucks, minivans, and SUVs.

More Remarketing

Blue bar graphs showing wholesale used vehicle price shifts according to vehicle segment.
Remarketingby News/Media ReleaseMay 11, 2026

Wholesale Used Vehicle Prices Slightly Up In April

The Iranian conflict and rising gas prices inject much uncertainty into the future wholesale used vehicle markets, as higher gas prices soak up spendable income from vehicle buyers.

Read More →
James McKinley stands on the stage during the 2026 CAR Conference and speaks about his acceptance of the Value Champion of the Year Award.
Remarketingby Chris BrownMay 8, 2026

CAR2026: James McKinley Wins Value Champion of the Year

James McKinley of City Rent a Truck was named the inaugural Fleet Value Champion at the CAR Conference for his data-driven approach to fleet lifecycle management and vehicle remarketing.

Read More →
Eric Autenrieth accepts the Fleet Remarketer of the Year award on a stage at the CAR Conference in Cleveland, OH.
Remarketingby StaffMay 8, 2026

CAR2026: Eric Autenrieth Wins Remarketer of the Year

Eric Autenrieth was recognized at this year's CAR Conference as the Remarketer of the Year.

Read More →
Ad Loading...
Lawrence Knapp stands on stage as he hives his acceptance speech for the cosigner of the year award.
Remarketingby StaffMay 7, 2026

CAR2026: Lawrence Knapp Wins Consignor of the Year

Lawrence Knapp won the Cosigner of the Year award at this year's CAR Conference.

Read More →
Image of three award winners at 2026 CAR
Remarketingby Faith HowellMay 6, 2026

2026 CAR Awards Celebrate Industry Excellence

CAR’s annual Fleet Remarketing Awards opened a reimagined 2026 conference designed to bridge the worlds of fleet management and automotive remarketing.

Read More →
Chris Brown standing on stage at The Conference of Automotive Remarketing announcing this year's award winners.
Remarketingby StaffMay 5, 2026

Inside the CAR2026 Awards: Leaders, Legacy & What’s Next

Here's a look inside the awards ceremony at the CAR Conference, where industry leaders reflected on the growth, impact, and future of automotive remarketing.

Read More →
Ad Loading...
A manual, traditional logistics dispatch center versus a futuristic AI-driven illustrative diagram of a future logistics operation.
RemarketingMay 1, 2026

The Predictive Pivot: How AI and Data Are Redefining Auto Logistics in 2026

AI is no longer a luxury but the baseline for profitability in 2026. Auto haulers that adopt these tools now will quickly outpace those that use manual workflows or take a wait-and-see approach.

Read More →
collage of conference speakers
Remarketingby Chris BrownApril 30, 2026

CAR 2026 Recap Part 2: Closing the Gap Between Data & Remarketing Value

The second half of CAR 2026 examined how fleets can translate lifecycle strategy, vehicle data, and market shifts into higher real-world results.

Read More →
Collage of CAR speakers
Remarketingby Chris BrownApril 27, 2026

CAR2026 in Two Words: Velocity, Value (Part 1)

The 2026 Conference of Automotive Remarketing convened with a mandate to involve a new constituency — fleet managers — and an updated mission to demonstrate unrealized value in de-fleeted vehicles.

Read More →
Ad Loading...
Johan Verbois, executive director of CARA, stands outdoors in a blue blazer with arms crossed, with blurred vehicles and greenery in the background.
Remarketingby News/Media ReleaseApril 27, 2026

CARA Appoints Johan Verbois as Executive Director

CARA recently opened up a part-time executive director position and appointed Johan Verbois for the role.

Read More →