Automotive Fleet
MenuMENU
SearchSEARCH

Ford Introduces SYNC Emergency Assistance in Multiple Languages

COLOGNE, GERMANY - Ford announced it will provide vehicle drivers and passengers across Europe and nearby regions with a new Emergency Assistance feature as part of the SYNC package.

by Staff
March 2, 2011
3 min to read


COLOGNE, GERMANY - Ford announced it will provide vehicle drivers and passengers across Europe and nearby regions with a new Emergency Assistance feature as part of the SYNC package.

Emergency Assistance, developed as part of the SYNC system for Europe, will automatically inform emergency services in the event of an accident. SYNC technology becomes available to European Ford customers initially on the Focus model in 2012.

Ad Loading...

Emergency Assistance will be able to accurately determine the location of the vehicle using a combination of the onboard GPS unit, map database and information from the customer's mobile phone before making a call to emergency services. 

The system will ensure that emergency services are contacted with an introductory message communicating to the operator that a crash has occurred at a precise location in the correct language for the region.

"Emergency Assistance is a potentially life-saving technology that we will be offering to customers free of charge for the life of their Ford vehicle," said Ford CEO and President Alan Mulally. "It's another example of how we deliver real value to our customers through smart technology that leverages the connectivity they already pay for with their mobile device for our European customers."

Emergency Assistance will call the emergency operator directly with key information about the incident including GPS location, rather than losing time by first directing the call through a third-party call center. The Emergency Assistance feature will directly communicate with emergency services in double the number of European countries than any other emergency call service, as well as several countries outside of the EU, Ford said.

The feature will eliminate concerns drivers may have about not being able to call for assistance in the event of an accident because of language limitations or not knowing the emergency number for the accident location. 

Ad Loading...

Europe provided a challenge in developing such a system because of a high concentration of languages, borders and emergency services as well as the varying levels of technology present in emergency call centers across the continent. In response, Ford said it developed a system that communicates to the operator in the local language, while continuing to speak with the occupants in their preferred language. To ensure the system would work throughout European call centers, the system has been designed to pass along all critical information to the operator audibly.

During the development of the Emergency Assistance feature, Ford worked with the European Emergency Number Association. The EENA aims to ensure a consistently high level of response to 112 emergency number calls across Europe. Ford is currently validating the system with several emergency operator offices across the continent.

"We are pleased that Ford has consulted with the EENA and European emergency call centers in the development of the Emergency Assistance feature," said Gary Machado, executive director of the EENA. "We are confident that solutions enabling vehicles to be connected to emergency call centers will contribute to saving lives in Europe." 

More Safety

Ambulance and damaged car at a crash scene on a rainy roadway, illustrating workplace transportation risks and the growing focus on road safety management for fleets.
SafetyJune 16, 2026

Managing Road Risk at Scale: Why Fleet Safety Needs a Data-Driven Framework

Insights from the FIA Road and Driver Safety Indexes reveal how to manage road risk on a larger scale.

Read More →
Close-up of a Jeep Wrangler front grille and headlight with text noting Stellantis’ recall of 1.3 million Jeep vehicles worldwide over a potential fire risk tied to power steering wiring.
Safetyby StaffJune 10, 2026

Stellantis Recalls 1.3 Million Jeep Vehicles Worldwide Over Fire Risk

Stellantis is recalling more than 1.3 million Jeep Wrangler and Gladiator models worldwide over a fire risk linked to power steering pump wiring.

Read More →
Road signs pointing to “Safe” and “Risky” beside a glowing AI network graphic, illustrating the role of artificial intelligence in driver safety, coaching, training, and risk management.
SafetyJune 10, 2026

Coaching Is Not Training, Even When AI Is Doing It

AI-powered safety platforms can detect risky behaviors and deliver immediate feedback. But effective driver development still requires a foundation of training followed by coaching that reinforces those skills.

Read More →
Ad Loading...
Driver resting in a vehicle seat, illustrating the dangers of fatigue and the importance of driver wellness, rest, and alertness for safe fleet and roadway operations.
Safetyby Judie NuskeyJune 9, 2026

How Emotions Behind the Wheel Can Affect Fleet Safety

During National Safety Month, fleets are encouraged to look beyond distracted driving and recognize how stress, fatigue, and emotional well-being influence driver performance and crash risk.

Read More →
A blue and red Automotive Fleet graphic calling for nominations for the fleet safety award.
Safetyby Faith HowellJune 4, 2026

Nominations Open for 2026 Fleet Safety Award

Nominations have officially opened for the 2026 Fleet Safety Award Winner.

Read More →
wheel geotab image
SponsoredJune 1, 2026

Turning Connected Vehicle Data Into Decisions That Matter

Fleet leaders have more data than ever, but turning that data into clear, actionable decisions remains a challenge. This white paper shows how leading organizations are using connected vehicle data to improve safety, reduce costs, and optimize fleet performance. Learn how to turn insight into action across your fleet.

Read More →
Ad Loading...
A person holding a clipboard and writing on an inspection checklist beside the wheel of a large white vehicle, likely conducting a fleet or safety inspection.
SponsoredJune 1, 2026

Cameras, Safety and Insurance: From Reactive Claims to Real-time Prevention

Commercial auto remains one of the most challenging and costly lines of coverage for fleet operators and insurers alike. Learn more about how to effectively address these issues from Onur Aksan, Enterprise Business Development Executive, Geotab.

Read More →
A Fleet Forward Conference graphic representing the safety symposium.
Safetyby Chris BrownMay 29, 2026

NAFA Fleet Safety Symposium to Collocate With 2026 Fleet Forward Conference

The daylong certificate program will precede the Fleet Forward Conference at the Gaylord National Harbor in Maryland.

Read More →
A person with hands on the steering wheel driving
Safetyby Judie NuskeyMay 15, 2026

The Distractions You Can’t Turn Off: What Drivers Face Outside the Vehicle

Fleet drivers face constant visual, cognitive, and environmental interruptions the moment they hit the road. From roadside chaos to mental fatigue and digital overload, today’s biggest driving risks often come from outside the vehicle itself.

Read More →
Ad Loading...
Hail covers the windshield and hood of a black vehicle with text overlay about FLASH Weather AI’s new hail prediction model.
Safetyby News/Media ReleaseMay 13, 2026

FLASH Weather AI Launches First Deep-Learning Hail Prediction Model With High-Resolution Forecasting

FLASH Weather AI has launched a first-of-its-kind hail prediction model capable of forecasting hail size and arrival time at 1-kilometer resolution up to 55 minutes ahead, giving fleets and insurers critical time to prepare for severe storms.

Read More →