Automotive Fleet
MenuMENU
SearchSEARCH

Defensive Driving Program Focuses on Distracted Drivers

Instructional Technologies Inc., announced a new defensive driving program called Pro-Defense that focuses on the increasing amount and types of distractions professional drivers face on the road.

by Staff
August 9, 2017
Defensive Driving Program Focuses on Distracted Drivers

Screenshot via ITI

3 min to read


Screenshot via ITI

Instructional Technologies Inc., announced a new defensive driving program called Pro-Defense that focuses on the increasing amount and types of distractions professional drivers face on the road.

Ad Loading...

Through a series of eight courses, the Pro-Defense program teaches drivers the skills, focus, and attitude they need to navigate modern roads and protect themselves from distracted drivers.

Ad Loading...

“The concept of defensive driving hasn't changed much since the mid-1950s," said Laura McMillan, vice president of training development at ITI. "In that time, the roads have gotten more congested, the vehicles faster, and the drivers more distracted and aggressive. The changes mean any single-subject defensive driving course is outdated. Yet, while many of the basic skills still apply to defensive driving, we knew we needed to re-think it with a modern, structured approach.”

Distracted driving is the cause of 41% of all accidents, according to the National Highway Safety Administration, and driver inattention plays a role in a considerable portion of all crashes. Secondary tasks or activities, often as a result of handheld electronics use, have contributed to a shift in recent years, with driver-related factors present in almost 90% of crashes, according to a National Academy of Sciences study.

Fatigued driving is also playing a role, with a total of 16% of Americans admitting to nodding off while driving in the previous month, according to a study conducted by the National Safety Council.

“This research led many of our customers to ask for a new approach to use when talking to drivers about defensive driving,” said McMillan. “They realize that while the same basic principles apply, vehicles, traffic, and operations that require multi-tasking have all changed. Defensive driving is now increasingly about being able to read the road and the actions and intentions of other drivers. Pro-Defense is designed to change behaviors and replace them with actions that are instinctual. The result is a safer fleet with fewer crashes and injuries.”

The Pro-Defense program is a structured system of eight courses that introduce defensive driving and address seven concepts using an easy-to-remember mental checklist that spells out “DEFENSE,” including:

Ad Loading...
  • Distractions – Instant communication and information systems in today’s vehicles are a leading cause of distracted driving, but far from the only one.

  • Effective Communication – Driving predictably and signaling your intentions, as well as reading the intentions of other motorists, can help ensure safety.

  • Fatigue Management – Fatigued driving will have a serious impact on reaction times and the ability to operate safely.

  • Evaluating Space – Creating a safety zone and constantly checking surroundings is a proven approach to taking appropriate action to avoid collisions.

  • Navigating Hazards – Awareness of hazards like distracted drivers, low clearances, merging lanes, and changing weather and road conditions means being aware of your surroundings.

  • Speed Management – Driving at a safe speed for road and environmental conditions is one of the most important elements of defensive driving and a key to avoiding crashes.

  • Essential Planning – From Interstates to city streets to customer locations, maximizing safety requires planning effectively every day.

ITI says that the mnemonic of “DEFENSE” is a good reminder for safety meetings, payroll stuffers, and promotional items. Its lessons can also be incorporated into a comprehensive curriculum of Pro-Tread online driver training courses.

For more information on Pro-Defense, click here.

More Safety

a crash test dummy in a car
Safety•by Jeanny Abraham•October 22, 2026

IIHS Crash Avoidance Tests Reveal Safety Gaps in Cargo Vans and Work Trucks

New crash-avoidance ratings from the Insurance Institute for Highway Safety reveal inconsistent performance among commercial vehicles, with several popular cargo vans and heavy-duty pickups struggling to avoid collisions with other vehicles and pedestrians.

Read More →
AN AF news recap thumbnail
Safety•by Faith Howell•October 16, 2026

What’s Next for Fleet? Safety, AI & Industry Recognition | AF News Recap

Could your company's culture be encouraging distracted driving? This week, we're exploring how workplace expectations affect driver safety, what AI, EVs, and autonomous vehicles could mean for the future of fleet management, and how fleet professionals can strengthen their award nominations.

Read More →
a man driving with a cell phone in his hand.
Safety•by Jeanny Abraham•October 14, 2026

Does Your Fleet's Culture Encourage Distracted Driving?

What happens when the people responsible for enforcing safety rules are the ones setting the wrong example? The answer may reveal why some of the biggest risks to fleet drivers have little to do with what's written in the employee handbook.

Read More →
Ad Loading...
Motorq Whitepaper Cover - Fleet Managers Ultimate Playbook
Sponsored•October 1, 2026

Fleet Manager’s Ultimate Playbook: Navigating the New Standard in OEM Connectivity

Rising operating costs, driver safety concerns, and unplanned downtime are putting unprecedented pressure on modern fleets. Discover how fleet managers use embedded OEM connectivity and real-time vehicle data to cut TCO, prevent downtime, and protect drivers without aftermarket telematics hardware.

Read More →
An AF news recap thumbnail with a woman pointing at the title "From driver well-being to EV charging"
Safety•by Faith Howell•September 21, 2026

From Driver Well-Being to EV Charging | AF News Recap

Mental health belongs in the fleet safety conversation. This week, we’re looking at five ways fleets can support employee well-being before a crisis, plus Holman’s expansion in Mexico, new one-day Fleet Forward passes, and why EV charging demand is outpacing infrastructure growth.

Read More →
Nexar and nauto logos
Safety•by Staff•September 15, 2026

Nexar-Nauto Merger Aims to Give Fleets Better Safety Intelligence Through Larger Driving Dataset

Stefan Heck tells Automotive Fleet that combining more than 10 billion miles of driving history with Nexar's AI models will give fleets deeper insights into driver risk and roadway conditions than either company could provide independently.

Read More →
Ad Loading...
Two fleet employees talk beside work trucks beneath the words “Mental Health Is Fleet Safety,” highlighting the connection between employee mental health and fleet safety.
Safety•September 15, 2026

Don't Wait for a Crisis: 5 Ways to Build Mental Health Into Your Fleet Safety Program

For Suicide Prevention Month, fleet and safety leaders have an opportunity to put mental health where it belongs: at the center of workplace safety.

Read More →
hands covering toy car with digital widgets surrounding it
Safety•by Chris Brown•September 1, 2026

How Camera Data Can Strengthen a Fleet’s Insurance Renewal

Insights from a commercial insurance carrier and a broker show how fleets can turn video telematic data, driver coaching, and improved claims results into a stronger case at insurance renewal.

Read More →
An image to reflect an article on how the safest fleets aren't the ones with the most tech.
Safety•August 11, 2026

The Safest Fleets Aren’t the Ones with the Most Technology

You’ve made the telematics investment. Here’s how to capture the other half of its value and build the safest fleet on the road.

Read More →
Ad Loading...
Cover of the AgileFleet white paper "Hidden in Plain Sight: Fleet Compliance Risks" with the AgileFleet logo and a photo of fleet vehicles parked outside a government building.
Sponsored•August 7, 2026

Hidden in Plain Sight: Fleet Compliance Risks

Fleet compliance isn't just about having policies — it's about consistently enforcing them. This practical guide reveals six hidden compliance risks common in public sector and shared fleet operations and outlines proven strategies to improve visibility, accountability, and audit readiness

Read More →