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Chris Brown
Associate Publisher
FleetTakes is exactly that — a take on what fleets need to know when it comes to the latest in automotive, transportation technologies, and creative solutions to make fleets more efficient, productive, safe, and sustainable. FleetTakes is brought to you by Chris Brown, associate publisher of Automotive Fleet. Chris covers all aspects of fleets, transportation, and mobility, and is the founder and producer of the annual Fleet Forward Conference.
The road to EV profitability for Ford hinges on increasing earnings margins for its core ICE vehicles, as well as growth of its commercial division, Ford Pro.
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GM’s EV Live is designed to give immediate customer support for dealers, utilities, GM employees, potential buyers, and fleet customers — from a studio in which users can interact with subject matter experts and live product displays.
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At this year’s pilgrimage to Indianapolis, new electric commercial vehicle manufacturers competed for attention with the incumbent OEMs in a growing yet challenged market. Will there be room for everyone?
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EV sales to fleets will be an essential part of the equation, though with a higher profitability profile than traditional ICE vehicle sales. Profitability on non-vehicle items such as software will be even more critical.
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For 2023, expect higher incentives, volumes, and inventory levels, but by how much?
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While the commercial electrification market is growing, it’s not big enough for the number of players looking to sell into it. This is just another added pressure for fleets looking to electrify.
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