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Lauren Fletcher

VP of Content

Lauren Fletcher has been a leading voice in the truck and commercial fleet industry since 2006. As Vice President of Content at Bobit, she oversees the content strategy for key brands spanning the fleet, trucking, transportation, dealer, and police sectors, including Work Truck.

Her expertise in alternative fuels, telematics, vehicle maintenance, safety, upfitting, and productivity has made her a trusted authority. Fletcher has penned and edited thousands of articles that provide practical and strategic insights, helping fleet managers navigate the complexities of modern fleet management.

Her popular 'Chatty Chassis' blog encourages readers to challenge industry norms, while her 'Truck Chat' video series drives conversations on efficient fleet operations. Whether tackling emerging trends, spotlighting vehicles, or interviewing industry leaders, Fletcher’s content offers invaluable guidance for fleet professionals.

As a recognized thought leader, Fletcher has moderated or presented at top industry events like Work Truck Exchange, Work Truck Week, DeliveryCon, and the Production Engine Remanufacturers Association (PERA). She frequently moderates Work Truck webinars, providing a platform for industry discussions.

Her byline is seen across major fleet and automotive publications, including Automotive FleetGovernment Fleet, School Bus Fleet,Heavy Duty Trucking, and more.

An avid hot rod enthusiast, Fletcher’s passion for vehicles, from classic cars to the latest work trucks, enriches her unique perspective. She continues to be a go-to resource for fleet managers and industry professionals, delivering insights on the ever-evolving commercial vehicle landscape.

Have an article idea, news tip, or industry challenge? Reach out today!

Articlesby Lauren FletcherApril 3, 2013

21 Percent of Fleet Managers Earn More Than $100K Per Year

With 60 percent of fleet managers earning between $60,000 and $105,000 per year, fleet management can be a lucrative career path. Take a look at how salaries break down by fleet size, geographic region, and more.

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ArticlesCover Storyby Lauren FletcherMarch 13, 2013

Ram Adds ProMaster to Commercial Vehicle Lineup

Two roof heights, three wheelbases, and four body lengths provide plenty of options for fleet managers looking for an all-new full-size van.

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Articlesby Lauren FletcherMarch 1, 2013

The All-New 2014 Mazda6 and CX5

Totally refreshed from the ground up with the automaker’s SKYACTIV technology, the 2014 Mazda6 and 2014 CX-5 provide updated options for fleets looking for a mid-size sedan or compact SUV.

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Articlesby Lauren FletcherMarch 1, 2013

Can EVs Lose the Plug & Go Wireless?

The use of wireless charging is moving from toothbrushes and mobile phones to vehicles. How does a fleet lose the cord and plug and go wireless?

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Newsby Lauren FletcherFebruary 19, 2013

Last Chance to See How Your Salary Compares

It's your last chance to see how you compare with your peers! Every two years, Automotive Fleet conducts a salary survey of fleet managers to find out what the average salary is for the fleet manager position.

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Newsby Lauren FletcherFebruary 13, 2013

More than 3,500 Hostess Vehicles Being Auctioned

More than 3,500 vehicles, including box trucks, pickup trucks, step vans, tractors, trailers, vans, and yard jockey's are being auctioned off by Hilco Industrial, LLC.

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ArticlesCover Storyby Lauren FletcherJanuary 22, 2013

Focus on Telematics Goals for Greater ROI

By setting clear goals; utilizing forward thinking; and performing detailed, initial analysis, telematics can easily help increase driver productivity, promote safer driving, and maximize fleet dollars.

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Articlesby Lauren FletcherJanuary 14, 2013

Top Reasons to Use Telematics

By setting clear goals; utilizing forward thinking; and performing detailed, initial analysis, telematics can easily help increase driver productivity, promote safer driving, and maximize fleet dollars.

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Articlesby Lauren FletcherJanuary 14, 2013

Featured Telematics Programs & Providers

A detailed list ofd the programs offered by the telematics providers interviewed for the article, "Focus on Telematics Goals for Greater ROI" are included.

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Articlesby Lauren FletcherJanuary 10, 2013

Electric Vehicles Continue to 'Charge' Ahead

Is public charging infrastructure necessary for fleets? What does our electric vehicle (EV) future hold? EV infrastructure is a hot topic today, and experts share their views.

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