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Lauren Fletcher

VP of Content

Lauren Fletcher has been a leading voice in the truck and commercial fleet industry since 2006. As Vice President of Content at Bobit, she oversees the content strategy for key brands spanning the fleet, trucking, transportation, dealer, and police sectors, including Work Truck.

Her expertise in alternative fuels, telematics, vehicle maintenance, safety, upfitting, and productivity has made her a trusted authority. Fletcher has penned and edited thousands of articles that provide practical and strategic insights, helping fleet managers navigate the complexities of modern fleet management.

Her popular 'Chatty Chassis' blog encourages readers to challenge industry norms, while her 'Truck Chat' video series drives conversations on efficient fleet operations. Whether tackling emerging trends, spotlighting vehicles, or interviewing industry leaders, Fletcher’s content offers invaluable guidance for fleet professionals.

As a recognized thought leader, Fletcher has moderated or presented at top industry events like Work Truck Exchange, Work Truck Week, DeliveryCon, and the Production Engine Remanufacturers Association (PERA). She frequently moderates Work Truck webinars, providing a platform for industry discussions.

Her byline is seen across major fleet and automotive publications, including Automotive FleetGovernment Fleet, School Bus Fleet,Heavy Duty Trucking, and more.

An avid hot rod enthusiast, Fletcher’s passion for vehicles, from classic cars to the latest work trucks, enriches her unique perspective. She continues to be a go-to resource for fleet managers and industry professionals, delivering insights on the ever-evolving commercial vehicle landscape.

Have an article idea, news tip, or industry challenge? Reach out today!

Articlesby Lauren FletcherSeptember 26, 2014

Toyota Holds Fleet Executive Business Meeting

Fleet managers were invited to "ride the wave" with Toyota fleet sales reps and executives at this year's fleet event.

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ArticlesCover Storyby Lauren FletcherSeptember 3, 2014

Accident Management Costs Rise 6.2 Percent

From new materials to overall parts price increases, accident management costs are continuing a slow, but steady increase. Reducing preventable accidents is one way to make a direct impact on overall expenses.

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Articlesby Lauren FletcherSeptember 2, 2014

Innovation Spotlight: Silver Moon Brewing

The front-wheel-drive, full-size cargo van is ideal for the small brewery’s goal of shaking things up, and is the foundation of a one-of-a-kind upfit.

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ArticlesCover Storyby Lauren FletcherAugust 28, 2014

GM's Three-Truck Strategy

Both Chevrolet and GMC have introduced three all-new pickups to offer fleets a variety of options for their variety of needs.

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Articlesby Lauren FletcherAugust 14, 2014

Personal-Use Charge Increases to $123

Fleet managers are reevaluating personal-use policies, programs, and charges and working to educate their drivers on the importance of accurate reporting.

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Articlesby Lauren FletcherJuly 24, 2014

Four Finalists for 2014 Fleet Executive of the Year

Four highly qualified fleet executives have been named finalists for the prestigious award, which is exclusively sponsored by The CEI Group and will be presented at the 2014 AFLA Conference in September.

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Articlesby Lauren FletcherJuly 24, 2014

Safety and Cost Reduction Go Hand in Hand

It is the single biggest responsibility fleet managers have — ensuring drivers, company vehicles, and the general public are safe. The good news: safety and savings aren’t mutually exclusive.

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Articlesby Lauren FletcherJuly 15, 2014

2014 Fleet Hall of Fame Nominees

Automotive Fleet magazine and the Automotive Fleet & Leasing Association (AFLA) are proud to announce the 2014 nominees for the Fleet Hall of Fame.

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Articlesby Lauren FletcherJuly 15, 2014

18 Nominees Vie for 2014 Professional Fleet Manager of the Year Award

The Professional Fleet Manager of the Year will be chosen in early September at the AFLA Conference.

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Articlesby Lauren FletcherJune 20, 2014

5 Steps to Ensure Safer Drivers

When it comes to safety, the biggest variables facing fleet managers are drivers. And, while no two drivers are alike, safety programs can do quite a bit to make sure that — at the very least — drivers are equally safe.

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