Automotive Fleet
MenuMENU
SearchSEARCH

Roche Incorporates Environmental Alternatives Into Its Fleet

Roche, a leading pharmaceutical and diagnostic business, implemented a successful hyybrid vehicle program that reduces gas and emissions in its sales fleet.

January 1, 2008
3 min to read


Like most healthcare organizations, Roche is committed to enhancing the well-being and quality of life not only for its clients, but also for employees, starting with the company’s fleet.

Ad Loading...
Taking Environmental Measures

Dr. Jack Kace, vice president, environmental and safety for Roche formed the safety, health, and environmental (SHE) group. The SHE team’s core principles include the health and safety of employees and the community, and protection of the environment. Environmental concerns cover air emissions, waste discharges, and solid wastes.

Ad Loading...

“A few years ago, we were concerned about crash test ratings, rollover likelihood, and classic safety parameters with the fleet. Now we have begun to branch out to industrial hygiene concerns that are primarily ergonomic,” said Kace.

For example, if the material in a vehicle’s interior seats causes back strain or any pain, the SHE group investigates the issue. SHE also looks at fleet vehicles’ environmental impact. In 2004, SHE observed the amount of gasoline the Roche fleet consumed, combined with the amount of emissions it emitted, and devised plans to reduce both. “There is no department at Roche that is untouched by our efforts toward energy conservation,” said Kace.

Changing to Make a Difference

Roche wanted to reduce CO² emissions and mileage. In 2004, the company began its volunteer hybrid fleet vehicle program. Drivers choose their vehicles, and the hybrid of choice at the time was the Toyota Prius. Roche started with 50 hybrids and, by driver demand, expanded the numbers, later adding the Ford Escape Hybrid. Roche Fleet Manager Angela Gregorowicz manages about 2,040 vehicles, including 242 hybrids. “Among other duties, I work with our environmental, health, and safety department and help select the right vehicle to meet Roche corporate goals,” said Gregorowicz.

When the hybrid program began, some Roche drivers were skeptical, voicing concerns about vehicle servicing. However, the vehicles have proven reliable and cost-effective.

“Our drivers are happy with the hybrids, and they are willing to wait for the vehicles even though it takes a while before they are received. But our drivers believe in these cars and how they have benefited the company,” said Gregorowicz.

Ad Loading...

Wheels Inc., Roche’s leasing company, has estimated the total operating cost of using a Toyota Prius versus a traditional mid-sized sedan. Over a normal operating period, the Prius saves Roche $3,000 in total costs. The total savings fluctuates with initial purchase price. While Roche pays more for the hybrid initially, the Prius resale value is good and the hybrid saves about $1,500 a year in gasoline costs.

Accomplishing Goals

The U.S. Environmental Protection Agency (EPA) Climate Leaders program recently recognized Roche for achieving its corporate goal two years ahead of schedule. The goal targeted a 10.8-percent reduction in greenhouse gas emissions since 2001. Incorporating hybrid and electric vehicles within its fleet helped achieved this goal.

Roche also recently submitted new 2010 goals to the EPA. Roche pledged to further reduce greenhouse gas emissions across the country and move to a 15-percent reduction of gases by 2010.

Subscribe to Our Newsletter

More Operations

Amalgamation of fleet operating costs for 2026
Operations•by Chris Brown•November 1, 2026

Managing Fleet Costs in an Era of Permanent Volatility

Fleet operating costs have risen more than 20% since 2020, raising a key question: When does extending a vehicle's service life stop making financial sense?

Read More →
An Automotive Fleet podcast thumbnail
Operations•October 29, 2026

The Next Evolution of Fleet Management: Autonomous Operations

This opening keynote session at the Fleet Forward Conference highlights the future of autonomous driving for fleets.

Read More →
A picture of a transparent catalytic converter with blue text and the Automotive Fleet logo on the top.
Operations•October 29, 2026

How to Reduce the Total Cost of Risk From Catalytic Converter Theft

A stolen catalytic converter can cost fleets far more in downtime and lost productivity than in repairs. A total-cost-of-risk approach can help fleet managers quantify their exposure and prioritize theft prevention.

Read More →
Ad Loading...
AF news recap thumbnail
Operations•by Faith Howell•October 26, 2026

Personal-Use Charges Rise as Vehicle Values Fall | AF News Recap

Personal-use charges are climbing, wholesale used-vehicle values are declining, and commercial fleet sales growth is slowing. This week, we're breaking down the latest fleet data, plus how Element Fleet Management is helping Waymo prepare for its first Canadian robotaxi market.

Read More →
A transparent blue background of a hand stamping a paper is the background of text that says "What about fleet policy exceptions?" with the Automotive Fleet logo in the bottom right corner.
Operations•by Faith Howell•October 20, 2026

Here's When You Should Make an Exception to Fleet Policy

Fleet policies are designed to create consistency, but not every driver or situation fits neatly within standard rules.

Read More →
A hand writing on an ipad with a transparent AI graphic over it
Operations•October 20, 2026

AI-Native or AI-Acquired: What Should Fleet Managers Look for in an AI Platform?

Six questions can help fleet managers look beyond AI marketing claims to evaluate integration, data access, and real-world operational performance.

Read More →
Ad Loading...
Chevin 2026 Buyes Guide cover
Sponsored•October 14, 2026

A buyer's guide to fleet management software in 2027

Buying fleet management software in 2027 means looking beyond features and price. As fleet operations, technology and expectations evolve, this guide explores what today’s fleet professionals should consider when choosing a system that can deliver value now and adapt to what comes next.

Read More →
An overhead image of a freeway system with no vehicles
Sponsored•by Shelley Mika•October 13, 2026

What Will Shape the Next Era of Fleet Management?

EVs, AI, and autonomous vehicles are reshaping fleet management. Discover what’s ahead—and how fleet leaders can prepare for the next era.

Read More →
A Cox Fleet technician working on the left with the rear view of a military man saluting a flag on the right
Operations•October 8, 2026

How Fleets Can Recruit and Train Veterans for Technician Roles

Here's how the technician shortage has affected uptime for fleets, and what to do about it.

Read More →
Ad Loading...
A transparent toll background with the Automotive Fleet logo and Neology logo on top.
Operations•October 5, 2026

Avis Budget Group Deploys Neology Toll Management Technology Across Major Brands

Neology’s neoFleet platform will manage toll transactions and toll-authority operations for vehicles across Avis, Budget, Payless, Budget Truck and Zipcar.

Read More →