Report From the Editor
I have received many comments on my views on tire standards which appeared in conjunction with the Tire Survey in the August issue of AF.
I have received many comments on my views on tire standards which appeared in conjunction with the Tire Survey in the August issue of AF.
Most comments were favorable, endorsing my position that the tire industry must come up with self-imposed regulations to end the public confusion over tire lines and levels. For this I am grateful-grateful that so many fleet users feel as I do. It is an indication that we are keeping out hand on the pulse of the industry.
Some comments were critical, inferring that I was suggesting increased government regulation over the tire industry. For this I am disappointed-disappointed that a few would believe that I am an advocate of increased government control and regulation. Anyone who has been a regular reader of this column should know that my basic philosophy has been and will continue to be the "less government is the best government"-within reason.
A few comments showed a lack of understanding, inferring that I was suggesting price fixing and collusion. For this I again am disappointed-disappointed that my views were not clear enough.
When I suggested that the tire companies put "their collective heads together," I was not suggesting that they get together and fix prices. I remember only too well the Federal Trade Commission hearings of a few years ago which hinted at price collusion in the tire industry. And the recent price-fixing debacle involving electrical equipment manufacturers. And the recent charges of price-fixing in the steel industry.
Perhaps I aided the confusion somewhat when I said most fleet users were concerned about pricing standards in the tire industry. What I meant was line and level standards and the correlation between what a manufacturer calls "first line" and what the quality of such a tire might be.
I still contend that the tire companies can get together and discuss minimum standards for various lines and levels without the danger of government intervention. After all, setting up minimum standards would not prevent a tire company from charging as much for a tire as it thinks the market will bear. This is a basic part of the American free enterprise system-making a profit in the marketplace of spirited competition. And I am positive that the competition would still abound if minimum standards were to prevail. The only thing that would be missing would be public confusion.
While I don't like to comment on individual letters, I feel the letter from W. A. Boddy, marketing manager of Mohawk Rubber Co. requires an answer. Boddy-whose opinion I respect-said in part "If a tire company's pricing is complicated, then they ought to change it, but that doesn't mean by any stretch of the imagination, that the whole industry should try to settle a perplexing problem that apparently is shared by only a few." Judging from the reponse that I have had, this "perplexing problem" is shared by a great many fleet users-and fleet users are sophisticated tire buyers. Think of the perplexity of the average tire buyer!
Comments from readers also brought forth other examples of confusion. The question of first-line nylon replacement tires by the Big Five is but one example. This is answered in the tire story elsewhere in this issue.
More Operations

Why Reactive Fleet Management Is Becoming Too Expensive to Sustain
Research highlights a growing need for proactive management strategies to address rising costs in fleet operations effectively.
Read More →
What Your Fleet KPIs Aren’t Telling You
Tracking fleet metrics is only useful when the data leads to better decisions. This guide helps fleet leaders assess cost, utilization, and downtime more accurately, identify performance gaps, and prioritize the actions that can improve operational results.
Read More →
Hidden in Plain Sight: Fleet Compliance Risks
Fleet compliance isn't just about having policies — it's about consistently enforcing them. This practical guide reveals six hidden compliance risks common in public sector and shared fleet operations and outlines proven strategies to improve visibility, accountability, and audit readiness
Read More →
Turning Fleet Payment Data into Executive Insights
Does data alone drive results in operations?
Read More →
Automotive Fleet Opens 2026 Personal Use Survey for Commercial Fleet Managers
Commercial and corporate fleet managers are invited to share how their organizations handle company vehicle personal-use policies, charges, and driver eligibility.
Read More →
Gary Van Orden Retires After Nearly Four Decades in Commercial Fleet
From answering customer calls at Ford Motor Company to leading fleet sales across multiple OEMs and a fleet management company, Gary Van Orden's career reflects nearly four decades of leadership in commercial fleet.
Read More →
How Stellantis Plans to Get Ahead of Fleet Downtime
Vehicle acquisition may grab the headlines, but fleet uptime increasingly determines operating success. Darren Bradshaw of Mopar North America gives the details.
Read More →
Hyundai Releases 2027 Commercial Program Incentives
The 2027 Model Year "Fleet Street Incentives" are available to commercial and government fleets.
Read More →
It's All Downhill from Here! Fleet Industry Raises $22,000 for Skilled Trades Scholarships
Work Truck’s Lauren Fletcher and Automotive Fleet’s Chris Brown turned a friendly racing rivalry into $22,000 for automotive technology and skilled trades scholarships.
Read More →The Top 300 Commercial Fleets
The Top 300 Commercial Fleets: See the List
Read More →

