Automotive Fleet
MenuMENU
SearchSEARCH

Editor's Page

This issue marks the beginning of the second year of operation for AUTOMOTIVE FLEET. AUTOMOTIVE FLEET has pioneered a new concept — a magazine designed and edited exclusively for passenger car fleet users

by Roy Wiley
November 1, 1962
3 min to read


This issue marks the beginning of the second year of operation for AUTOMOTIVE FLEET. The past 12 months have been exciting, not only from the standpoint of news, but also from the standpoint that AUTOMOTIVE FLEET has pioneered a new concept - a magazine designed and edited exclusively for passenger car fleet users.

Ad Loading...

The past year also has meant hard work. Many was the time when Ed Bobit and I spent long hours at the print shop readying an issue for press. The deadline is an awesome thing, particularly when you are covering an entire industry and attempting to bring your readers all the latest news that affects their operations.

Ad Loading...

We feel that the time and effort that has gone into AF has paid off. And apparently so do you - our readers. Over and over again I have heard such ringing comments as "tremendous job - keep up the terrific work;" "long overdue;" "best in the industry." Some of these comments we have, carried in our Letters To The Editor column. Others we have not, simply because the praise has come so fast and so heavy that frankly we blushed with embarrassment.

I never realized the tremendous vacuum that existed in the passenger car fleet field before AUTOMOTIVE FLEET came along. There are other fine magazines covering the fleet field, but most concentrate on the trucking end of the business and the passenger car fleet operators have been left high and dry. I feel that AF has eliminated this vacuum. And apparently so do our readers. Our circulation list continues to grow and so do the requests for reprints and information on the fleet field. I will never forget the glowing compliment paid AF by George Gulp, executive vice president of Service Leasing Corp. In a speech before the National Assn. of Fleet Administrators in Detroit; he put AUTOMOTIVE FLEET in the same class as Dunn's Review and the Harvard Business Review as a management type magazine that gets the fleet story across.

The mark of any good magazine is its reliability and integrity. I believe that AUTOMOTIVE FLEET has no peers in this area. If you've read it in AF it's the truth. Our readers were the first in the nation to learn about the Studebaker Avanti sports-type car and the Buick Riviera, General Motor's answer to the highly-successful Ford Thunderbird. The news about the Corvair convertivle and the Fairlane and Meteor station wagons was also carried first in AUTOMOTIVE FLEET.

In addition to the exclusives on the Avanti and the Riviera - which incidently were picked up by newspapers across the country and attributed to AUTOMOTIVE FLEET - readers learned of many other fleet firsts through AF. Some have yet to be confirmed, such as the Lincoln-Mercury plan to enter the leasing field.

One forecast that was particularly close to my heart wasn't borne out, but I claim extenuating circumstances. Last December I out-forecast the forecasters and predicted that 1962 would be a record automotive year in terms of sales. Everything was on schedule and sales were rolling at a record pace until that fateful Monday in May - the day the bottom fell out of the stock market. As one wag said, who can afford to buy a car after he's lost $200 per share on IBM? I firmly believe that if the market hadn't gone into a tailspin, 1962 would have been a record year. As it is, sales this year will be second best in history.

Ad Loading...

To cover the fleet business in our first year of operation, AF went to Los Angeles, Dallas, New York, Akron, Detroit and even to Europe. It was an ambitious schedule. We covered the full scope of fleet operations from maintenance to top management. More is in store for next year. Hope you'll be with us.


Topics:Operations
Subscribe to Our Newsletter

More Operations

Automotive Fleet graphic featuring the title “Reading the Global Signals: What AI and the Energy Transition Mean for Fleets Now” in bold white text against a dark navy-blue gradient background, with a thin cyan divider and the Automotive Fleet logo at the bottom.
Operations•November 11, 2026

Reading the Global Signals: What AI and the Energy Transition Mean for Fleets Now

How can fleet managers navigate a never-ending, changing industry landscape?

Read More →
Automotive Fleet News Recap thumbnail featuring a woman in a blue sleeveless top looking toward the headline, “90% Use Telematics. Are Fleets Getting Safer?” against a dark blue background with bold red accents.
Operations•by Faith Howell•November 6, 2026

90% Use Telematics. Are Fleets Getting Safer? | AF News Recap

This week, we're breaking down which industries have the highest rates, how Jamie McKay manages 2,400 vehicles, what's happening with the 2027 fleet awards, and why software-defined vehicles could introduce new costs.

Read More →
Collage of FFC2026 roundtables
Operations•by Chris Brown•November 5, 2026

What's Best Handled by an FMC, and What's Better Done Directly?

Fleet managers continue to rely on FMCs for essential services but are taking a closer look at where working directly with suppliers can improve efficiency and responsiveness.

Read More →
Ad Loading...
Erin Gilchrist, inaugural Mike Antich Spirit of Fleet Award winner, featured in Automotive Fleet's Fleet Meets series, wearing a charcoal blazer against a white background.
Operations•by Faith Howell•November 5, 2026

Fleet Meets: Erin Gilchrist

Meet Erin Gilchrist, the inaugural Mike Antich Spirit of Fleet Award winner, as she shares insights on leadership, mentorship, the power of industry connections, and why people remain at the heart of fleet's future.

Read More →
Automotive Fleet video thumbnail featuring Jamie McKay alongside a male interviewer, with the headline “Jamie McKay Gives Fleet a Voice With Her Company’s Leadership” against a blue and black background.
Operations•by Chris Brown•November 4, 2026

How 2026 Fleet Visionary Jamie McKay Manages 2,400 Vehicles Across 37 States

How do you keep 2,400 vehicles running across 37 states? Fleet Visionary Award winner Jamie McKay shares how collaboration, flexibility, and a few simple strategies help her tackle fleet management challenges at Aptive Pest Control.

Read More →
Fleet operating costs for 2026 over image of a service center
Operations•by Chris Brown•November 1, 2026

Managing Fleet Costs in an Era of Permanent Volatility

Fleet operating costs have risen more than 20% since 2020, raising a key question: When does extending a vehicle's service life stop making financial sense?

Read More →
Ad Loading...
An Automotive Fleet podcast thumbnail
Operations•October 29, 2026

The Next Evolution of Fleet Management: Autonomous Operations

This opening keynote session at the Fleet Forward Conference highlights the future of autonomous driving for fleets.

Read More →
A picture of a transparent catalytic converter with blue text and the Automotive Fleet logo on the top.
Operations•October 29, 2026

How to Reduce the Total Cost of Risk From Catalytic Converter Theft

A stolen catalytic converter can cost fleets far more in downtime and lost productivity than in repairs. A total-cost-of-risk approach can help fleet managers quantify their exposure and prioritize theft prevention.

Read More →
AF news recap thumbnail
Operations•by Faith Howell•October 26, 2026

Personal-Use Charges Rise as Vehicle Values Fall | AF News Recap

Personal-use charges are climbing, wholesale used-vehicle values are declining, and commercial fleet sales growth is slowing. This week, we're breaking down the latest fleet data, plus how Element Fleet Management is helping Waymo prepare for its first Canadian robotaxi market.

Read More →
Ad Loading...
A transparent blue background of a hand stamping a paper is the background of text that says "What about fleet policy exceptions?" with the Automotive Fleet logo in the bottom right corner.
Operations•by Faith Howell•October 20, 2026

Here's When You Should Make an Exception to Fleet Policy

Fleet policies are designed to create consistency, but not every driver or situation fits neatly within standard rules.

Read More →