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Is "Rush Hour" Still a Thing? Plus, Bobit's New Engagement Platform | AF Weekly News

In this week's episode of AF's weekly news recap, host Faith Howell covers Bobit Business Media's new engagement platform, the TomTom traffic index, and electrification strategy.

February 9, 2026

In this week's news roundup, host Faith Howell covers:

  • Bobit Business Media launches the new B2X Rewards engagement program.

  • The TomTom traffic index reveals a lack of clearly defined rush hours. 

  • Fleet electrification is entering a more practical, post-hype phase focused on real-world economics and infrastructure planning.

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