
Argentina-based car rental and fleet management company RDA has launched Keko, a Buenos Aires carsharing service allowing rentals by minute, hour, or day.
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Máximo Graf-Caride has been named Corporate Sales Manager for RDA, the Argentina-based global rental and fleet management services company. The appointment is part of an RDA company expansion. Headquartered in Buenos Aires, RDA also operates in Colombia and Uraquay and is a strategic alliance partner with Element-Arval.
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Sales for commercial fleet vehicles in Argentina increased by 20.2% to 10,284 units in October 2020, though the overall market is still down 19.9%, year-to-date.
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Argentina saw a decrease in true fleet sales in 2019 when compared to the previous year and was down by 2,000 units.
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Sales for commercial vehicles continued to slide in July, though declines were not as significant as the month prior.
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Sales for light- and heavy-commercial vehicles in Argentina were down in June by more than 40% for both segments.
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Chinese automaker Changan entered the Argentina market and officially launched two crossovers in the region, the CS15 and CS75.
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The largest fleet market in Argentina is among large multinational corporations, such as pharmaceutical companies, but there is also a strong vocational fleet market in food distribution, petroleum, mining, and utilities.
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Nissan’s sales increased 14.3% in South America for fiscal year 2017, and total vehicle sales in the region were the most since the company started operations in the region.
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The app-based carsharing company has plans to serve downtown Buenos Aires later this year.
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