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Lauren Fletcher

VP of Content

Lauren Fletcher has been a leading voice in the truck and commercial fleet industry since 2006. As Vice President of Content at Bobit, she oversees the content strategy for key brands spanning the fleet, trucking, transportation, dealer, and police sectors, including Work Truck.

Her expertise in alternative fuels, telematics, vehicle maintenance, safety, upfitting, and productivity has made her a trusted authority. Fletcher has penned and edited thousands of articles that provide practical and strategic insights, helping fleet managers navigate the complexities of modern fleet management.

Her popular 'Chatty Chassis' blog encourages readers to challenge industry norms, while her 'Truck Chat' video series drives conversations on efficient fleet operations. Whether tackling emerging trends, spotlighting vehicles, or interviewing industry leaders, Fletcher’s content offers invaluable guidance for fleet professionals.

As a recognized thought leader, Fletcher has moderated or presented at top industry events like Work Truck Exchange, Work Truck Week, DeliveryCon, and the Production Engine Remanufacturers Association (PERA). She frequently moderates Work Truck webinars, providing a platform for industry discussions.

Her byline is seen across major fleet and automotive publications, including Automotive FleetGovernment Fleet, School Bus Fleet,Heavy Duty Trucking, and more.

An avid hot rod enthusiast, Fletcher’s passion for vehicles, from classic cars to the latest work trucks, enriches her unique perspective. She continues to be a go-to resource for fleet managers and industry professionals, delivering insights on the ever-evolving commercial vehicle landscape.

Have an article idea, news tip, or industry challenge? Reach out today!

Articlesby Lauren FletcherMarch 15, 2016

Vocational Spotlight: Service, Delivery Fleets

With a wide variety of fleet sizes and make up, service and delivery vocational fleets must find ways to reduce expenses and handle challenges in unique ways.

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ArticlesCover Storyby Lauren FletcherMarch 10, 2016

Challenges & Solutions for Spec'ing Vans & Trucks

Vehicle spec’ing is a major component of fleet management, and the ability to successfully handle challenges can help make the job a little bit easier for those who manage vans and trucks.

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Articlesby Lauren FletcherMarch 8, 2016

Milestones in the Fleet Leasing Industry

Over the years, the fleet leasing industry has experienced some major milestones, from acquisitions and mergers to invention and recognition.

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Articlesby Lauren FletcherMarch 8, 2016

20 Safety and Accident Analytics Mistakes

Consistency, focus, and making data-driven decisions are just a few steps fleet managers can take to avoid common analytical mistakes.

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Articlesby Lauren FletcherFebruary 17, 2016

Vehicle Depreciation Remains Steady

Vehicle depreciation is impacted by a number of factors, from supply and demand to overall economic conditions. While 2015 was relatively stable for depreciation, some challenges are on the road ahead.

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ArticlesCover Storyby Lauren FletcherFebruary 12, 2016

Top Construction Fleet Challenges

With more sophisticated applications than one may guess, construction fleet managers have a unique set of challenges to work with, from differing payload and cargo-carrying requirements to regulations and more.

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Articlesby Lauren FletcherFebruary 8, 2016

Simplifying Fuel Management and Analysis

Technology can help take millions of points of vehicle-generated data and make it actionable to manage fuel usage and overall spend.

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Articlesby Lauren FletcherFebruary 2, 2016

A Closer Look at Wheels' Reimbursement Option

Many fleets may need both a leasing and reimbursement solution. But, deciding what program fits what segment of your fleet may seem challenging. Wheels has developed a solution.

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Articlesby Lauren FletcherJanuary 12, 2016

Wheels Hosts Fleet Performance Summit

The third annual Wheels Results+ Fleet Performance Summit was held in Chicago and recognized 15 notable fleet successes.

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Articlesby Lauren FletcherJanuary 12, 2016

Celebrating 14 Years of Fleet Executive Recognition

Since 2001, Fleet Financials magazine has been recognizing exemplary fleet executives through the Fleet Executive of the Year Award.

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