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Lauren Fletcher

VP of Content

Lauren Fletcher has been a leading voice in the truck and commercial fleet industry since 2006. As Vice President of Content at Bobit, she oversees the content strategy for key brands spanning the fleet, trucking, transportation, dealer, and police sectors, including Work Truck.

Her expertise in alternative fuels, telematics, vehicle maintenance, safety, upfitting, and productivity has made her a trusted authority. Fletcher has penned and edited thousands of articles that provide practical and strategic insights, helping fleet managers navigate the complexities of modern fleet management.

Her popular 'Chatty Chassis' blog encourages readers to challenge industry norms, while her 'Truck Chat' video series drives conversations on efficient fleet operations. Whether tackling emerging trends, spotlighting vehicles, or interviewing industry leaders, Fletcher’s content offers invaluable guidance for fleet professionals.

As a recognized thought leader, Fletcher has moderated or presented at top industry events like Work Truck Exchange, Work Truck Week, DeliveryCon, and the Production Engine Remanufacturers Association (PERA). She frequently moderates Work Truck webinars, providing a platform for industry discussions.

Her byline is seen across major fleet and automotive publications, including Automotive Fleet, Government Fleet, School Bus Fleet,Heavy Duty Trucking, and more.

An avid hot rod enthusiast, Fletcher’s passion for vehicles, from classic cars to the latest work trucks, enriches her unique perspective. She continues to be a go-to resource for fleet managers and industry professionals, delivering insights on the ever-evolving commercial vehicle landscape.

Have an article idea, news tip, or industry challenge? Reach out today!

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Articles•by Lauren Fletcher•May 7, 2020

Auto Truck Group Stays the Course During COVID-19

Many of us today are working differently than we have in the past, using technology to innovate and find creative ways to keep business moving.

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Articles•by Lauren Fletcher•April 30, 2020

Women in Fleet: Watson of WEX

Working her way up through the marketing department, Watson’s passion and perseverance – and her love for the people in fleet – keep her motivated.

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News•by Lauren Fletcher•April 15, 2020

Diesel Prices Down Across U.S.

National U.S. average diesel prices are down $0.04 from the week prior and $0.61 from one year ago, hitting $2.51 per gallon as of April 13, 2020.

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Articles•Cover Story•by Lauren Fletcher•April 7, 2020

2020 Medium-Duty Truck of the Year: Ford F-650

Capable, upfit-friendly, and powerful, the Ford F-650 is a modern-day workhorse selected as the No. 1 truck by fleet managers in Work Truck's Medium-Duty Truck of the Year awards.

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Articles•by Lauren Fletcher•April 4, 2020

Women in Fleet: Baker of FCA

Fleet managers must be informed to accomplish their jobs, and Baker makes sure that FCA fleets get the info they need and enjoy the purchasing process.

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Articles•by Lauren Fletcher•March 23, 2020

In-House vs. Outsourced Truck Maintenance

Properly, effectively, and efficiently maintaining trucks is essential to keeping your fleet on the road. But what’s best — in-house or outsourced maintenance?

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News•by Lauren Fletcher•March 20, 2020

Join the Group Discussion on COVID-19 and Trucking

We heard the call for a forum to discuss challenges, share best practices, ask questions. And we answered.

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News•by Lauren Fletcher•March 5, 2020

ENow Demonstrates Solar-Electric Reefer

Unveiled in 2018 at the ACT Expo in Long Beach, Calif., eNow brought its all-electric, solar-based refrigeration system to The Work Truck Show 2020. 

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News•by Lauren Fletcher•March 3, 2020

Ford’s F-650 Super Duty: 2020 Medium-Duty Truck of the Year

The Ford F-650 Super Duty was named Work Truck's Medium-Duty Truck of the Year for 2020.

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News•by Lauren Fletcher•February 24, 2020

Nominations Open for The Work Truck Fleet Innovator Award

Work Truck editors are looking for the industry's most innovative leaders who will be honored at this year's Work Truck eXchange.

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