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When developing a mobile strategy, it's important for all rental car companies — even independents — to first create a mobile-enabled website and then consider whether a mobile app is a good fit.
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LA vehicle rental company adds Mercedes-Benz Sprinter van to all clean diesel, electric, and hybrid rental options.
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While carving a niche through eco-friendly car rentals, these companies face numerous challenges, such as higher initial costs and keeping rates competitive to worrying about fluctuating fuel prices and competition from the majors.
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