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Newsby News/Media ReleaseOctober 30, 2023

Advantage Car Rental Expands into Puerto Rico

The North American company is securing more markets and working to become a larger player in the auto rental industry.

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Newsby News/Media ReleaseSeptember 20, 2023

MEX Rent-A-Car Opens New Facility in Cancun

This addition is another step in the auto rental company’s global expansion, marked by a growing fleet and new technologies.

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Newsby StaffJuly 3, 2020

Sixt Acquires 10 Former Advantage Locations

Sixt will take over the airport concessions at Boston, New York’s JFK and La Guardia, New Jersey, Houston, Orlando, Denver, Maui, Honolulu, and Las Vegas.

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Articlesby Michaela Kwoka-ColemanJune 4, 2018

What’s Driving EZ Rent-A-Car’s Cryptocurrency Initiative?

EZ Rent-A-Car hopes that adding a cryptocurrency reward option to its loyalty program will not only set it apart from its competitors, but create a more meaningful rewards program for its core customers.

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Articlesby Amy HercherNovember 13, 2013

Hertz Re-Enters Value Brand Segment with Firefly

After divesting its Advantage Rent A Car brand last year, Hertz is returning to the "deep-value" leisure rental market by expanding its Firefly brand to travelers at select U.S. airports.

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NewsSeptember 9, 2010

Hecker Pleads Guilty to Fraud Charges

MINNEAPOLIS - Former auto dealer and Advantage Rent A Car owner Denny Hecker pled guilty in federal court to charges of fraud and conspiracy. He faces up to 10 years in prison.

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NewsJuly 2, 2009

State Farm Accuses Hecker of Fraud

BLOOMINGTON, IL - The insurance company accuses Denny Hecker's Advantage Rent-A-Car and Southwest-Tex Leasing subsidiary of allegedly inflating auto repair bills on hundreds of rental car claims, according to the Star Tribune.

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