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Donlen has updated its corporate logo to closer align the fleet management company with its corporate parent, Hertz Global Holdings, by adopting a black-and-yellow color scheme.
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Green Motion, an environmentally-friendly rental company, has launched its new in-store brand concept at several locations in the United Kingdom.
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ITS Compliance, a provider of cloud-based compliance services and solutions to the transportation industry, has rebranded to Fleetworthy Solutions, the company has announced.
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LeasePlan foresees the entire fleet management industry changing and is embarking on a corporate-wide transformation of its business. Its goal is to transform from a fleet management company to a fleet mobility company.
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Providing thousands of visual impressions — and thumbs-up at stoplights — vehicle wraps are one of the most cost-effective marketing mediums for fleets. But proper design is essential to grab a potential client’s attention in 4 to 6 seconds.
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Loveland, Colo.-based Lightning Hybrids has renamed itself as Lightning Systems and will release several new fleet products this year, including a new vehicle analytics system, the company announced today.
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Subaru has been named the top automotive brand by Kelley Blue Book as having the best perception among buyers, while Ford and Lexus also earned honors among the 2017 Brand Image awards.
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LeasePlan N.V. has rolled out a new logo as part of its efforts to update its corporate identity following its sale and restructuring in 2016, the company announced in its annual report.
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Tesla Motors Inc. has changed its name to Tesla Inc. to reflect CEO Elon Musk's desire to transport the company into a more diverse energy company rather than just an electric car maker, reports Reuters.
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Subaru's parent company, Fuji Heavy Industries (FHI), is renaming itself to Subaru Corp. to enhance a rising Subaru brand that closed its fiscal year in March with sales of 1.05 million vehicles for the first time in its 58-year history.
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