Mazda North American Operations (MNAO) announced on April 14, 2021 the introduction of the all-new Mazda MX-30, the brand’s first battery-electric vehicle, to the U.S. market beginning in fall 2021 with California dealerships. This MX-30 will mark the first step in Mazda’s multi-solution electrification strategy.
“Mazda is preparing for the fast-changing U.S. market demands by taking a multi-solution approach to electrification,” Jeff Guyton, president of Mazda North American Operations, said. “The battery-powered MX-30 will begin the introduction of additional electrified models, including a series plug-in hybrid with a rotary generator for MX-30, a plug-in hybrid for our new large platform, and a traditional hybrid for our new American-made crossover.”
Guyton added: “The rotary generator will mark the return of our unique rotary powertrain. This technology is being engineered for nearly silent operation and will replenish the battery rather than drive the wheels.”
Mazda’s all-new electrification technology uses an electric motor and a 35.5 kWh lithium-ion battery. This new powertrain along with enhancements to the Skyactiv-Vehicle Architecture help the electric crossover provide great driving dynamics. The front-wheel drive electric motor will deliver an output of 107 kW (144 horsepower) and a maximum torque of 271 Nm (200 lb-ft), providing a smooth and connected feeling that helps enhance confidence for the driver.
MX-30 owners will have multiple options to stay charged, whether at home or traveling around town through access to public Level 2 and DC fast charging solutions. The 35.5 kWh battery can be charged to 80% within approximately 36 minutes using DC fast charging . MNAO will partner with ChargePoint to offer charging solutions for MX-30 owners in the US. Additional details on this partnership will be shared closer to the vehicles arriving in dealerships.
The exterior proportions give the crossover a feeling of strength and beauty, while the minimalist style offers a sense of sophistication similar to other Mazda vehicles. Opening the new freestyle doors provides a unique view and a wide range of possibilities for experiencing the vehicle. The interior continues the minimalist design language with feelings of lightness and openness. The driver-centric approach lays out the latest technologies and controls in a way that is welcoming and helps provide a sense of confidence while driving.
The MX-30 interior includes a new floating center console, which features an electronic shifter, a multi-function commander knob, and shortcut buttons that will allow occupants to safely operate the Mazda Connect infotainment system. In front of this layout is a new seven-inch touchscreen that will display the climate control panel. The touchscreen is flanked on each side by tactile push buttons that also operate the climate control. The electric ownership experience is enhanced with Mazda Connected Services that will allow users to monitor and control the state of the MX-30 remotely through the MyMazda App. This includes locking the doors and adjusting the climate control to checking the battery status and charging process through the app.
The latest technologies include enhanced i-Activsense safety features, which help cover a wider range of safety scenarios while its high strength body helps protect the space-saving battery and occupants.